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Twitter Media Planner Resume Examples

Photo of Brenna Goyette
Brenna Goyette
Certified Professional Resume Writer, Career Expert

Published 9 min read

This insightful article provides a comprehensive guide on crafting an effective resume for the position of Media Planner at Twitter. It covers the major elements that should be included, such as relevant skills, experiences and qualifications. The article also highlights the importance of using specific industry-related keywords and phrases, demonstrating your understanding of social media algorithms, showcasing your ability to analyze data and develop strategic plans, and providing evidence of previous successful campaigns. Additionally, it advises on how to make your resume stand out by demonstrating knowledge of Twitter's culture and values, showing how you can contribute to their mission.

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Twitter Media Planner Resume Example

Zane Maksin, Media Planner

zane.maksin@gmail.com

(563) 752-5834

Chicago, IL

Professional Summary

Detail-oriented Media Planner with 1 year of experience in designing and implementing successful media campaigns. Demonstrated expertise in market research, budgeting, and negotiating ad spaces. Proven ability to work collaboratively with cross-functional teams and manage multiple projects simultaneously. Strong understanding of digital and traditional media channels, and proficiency in using media planning tools. Committed to delivering innovative media strategies that drive brand awareness and customer engagement.

Work Experience

Senior Media Planner at Drake Cooper, ID

Jun 2023 - Present

  • Successfully managed a $5 million advertising budget, leading to a 20% increase in client engagement and a 15% increase in overall sales for the fiscal year 2019.
  • Designed and implemented a comprehensive media strategy for a flagship client, resulting in a 30% increase in brand visibility and a 25% increase in organic customer acquisition in 2018.
  • Oversaw a team of 10 junior media planners, improving team efficiency by 35% through the implementation of new project management practices in 2020.

Media Planner at Balihoo Inc., ID

Aug 2022 - May 2023

  • Successfully managed a $1 million media budget, ensuring effective allocation across various platforms resulting in 20% increase in brand visibility for clients.
  • Developed and implemented a comprehensive media strategy for a major client that increased their online engagement by 35%.
  • Conducted a detailed market research study that identified new potential markets, leading to a 15% increase in client's customer base.

Education

Bachelor's Degree in Marketing or Advertising at Boise State University, ID

Aug 2018 - May 2022

Relevant Coursework: Consumer Behavior, Market Research, Advertising and Promotion, Strategic Marketing, Digital Marketing, Social Media Marketing, Marketing Analytics, Brand Management, Public Relations, and Sales Management.

Skills

  • Google Analytics
  • Tableau
  • SEO Optimization
  • Socialbakers
  • Hootsuite
  • SEMrush
  • Adobe Photoshop

Certificates

  • Google Ads Certification
  • Facebook Blueprint Certification

Tips for Writing a Better Twitter Media Planner Resume

1. Highlight your relevant experience: Your previous work experience is crucial in showcasing your skills and capabilities. Don't forget to include successful campaigns you've worked on, as well as the results of those campaigns.

2. Use action verbs: Start each bullet point with a powerful action verb, such as "managed," "developed," or "implemented." This can make your resume more impactful and easier to read.

3. Quantify achievements: Wherever possible, use numbers to quantify your achievements. For example, if you increased Twitter followers for a brand by 20%, be sure to mention that.

4. Include relevant skills: Highlight any specific skills that are relevant to the job position, such as proficiency in social media tools like Hootsuite or Buffer, ability to analyze data using Google Analytics, etc.

5. Use industry keywords: Make sure to include industry-specific keywords in your resume. These might include terms like 'social media strategy', 'content creation', 'audience engagement' etc.

6. Customize for each job application: Tailor your resume for each job application so it aligns with the specific requirements mentioned in the job description.

7. Keep it concise and clear: Avoid unnecessary jargon and keep sentences short and clear for easy reading.

8. Proofread carefully: Ensure there are no spelling or grammatical errors which could give an impression of carelessness.

9. Show creativity: As a Twitter Media Planner, you're expected to be creative. Demonstrate this through the design of your resume or through examples of innovative campaigns you've run.

10. Include professional development courses or certifications: If you have completed any relevant courses or certifications (like a Social Media Marketing certification), make sure to include them on your resume as these can help set you apart from other candidates.

11. Showcase soft skills: In addition to technical skills, highlight soft skills that are important for a media planner such as communication skills, teamwork abilities and time management.

12. Add links to online profiles/work samples: Include links to your LinkedIn profile, Twitter handle or any other relevant online profiles where potential employers can see examples of your work.

Related: Media Planner Resume Examples

Key Skills Hiring Managers Look for on Twitter Media Planner Resumes

Incorporating keywords from the job description when applying for a Media Planner opportunity at Twitter is crucial due to their use of Applicant Tracking Systems (ATS). These systems are used by many companies, including Twitter, to streamline the hiring process and filter out irrelevant applications. They work by scanning resumes for specific keywords related to the job role. If your application does not include these keywords, it may be automatically rejected by the system before it even reaches a human recruiter. Therefore, tailoring your application to include specific terms from the job description such as "media planning", "digital marketing", or "data analysis" can significantly increase your chances of getting past this initial screening stage and securing an interview.

When applying for media planner positions at Twitter, you may encounter a list of common skills and key terms.

Key Skills and Proficiencies
Strategic PlanningMedia Buying
Market ResearchBudget Management
Negotiation SkillsCommunication Skills
Analytical SkillsCreativity
Digital Marketing KnowledgeUnderstanding of SEO and SEM
Social Media Strategy DevelopmentCampaign Management
Data AnalysisNetworking Skills
Time ManagementAttention to Detail
Knowledge of Latest Media TrendsProblem Solving Abilities
Proficiency in Media Planning Tools and SoftwarePresentation Skills
Teamwork and CollaborationDecision Making Abilities

Related: Media Planner Skills: Definition and Examples

Common Action Verbs for Twitter Media Planner Resumes

Crafting a resume, especially for a role as specific as a Twitter Media Planner, can be quite challenging. One of the main difficulties lies in finding diverse action verbs to accurately portray your abilities and experience. The use of repetitive or generic verbs could potentially undermine your skills and make your resume seem unimpressive. It is crucial to incorporate varied action verbs in order to demonstrate your unique capabilities and qualifications effectively. Diversifying your language not only enhances the readability of your resume but also helps you stand out among other candidates. Hence, investing time in finding appropriate action verbs is key to creating an effective Twitter Media Planner Resume.

To provide you with a competitive advantage, we have put together a list of impactful action verbs that can be employed to fortify your resume and secure your next interview:

Action Verbs
AnalyzedCoordinated
DevelopedImplemented
NegotiatedMonitored
PresentedStrategized
OptimizedManaged
ResearchedEvaluated
BudgetedForecasted
TrackedAssessed
CollaboratedIdentified
ReportedAdvised
PurchasedExecuted

Related: What does a Media Planner do?

Editorial staff

Photo of Brenna Goyette, Editor

Editor

Brenna Goyette

Expert Verified

Brenna is a certified professional resume writer, career expert, and the content manager of the ResumeCat team. She has a background in corporate recruiting and human resources and has been writing resumes for over 10 years. Brenna has experience in recruiting for tech, finance, and marketing roles and has a passion for helping people find their dream jobs. She creates expert resources to help job seekers write the best resumes and cover letters, land the job, and succeed in the workplace.

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