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Snapchat Digital Media Planner Resume Examples

Photo of Brenna Goyette
Brenna Goyette
Certified Professional Resume Writer, Career Expert

Published 10 min read

In this insightful article, we delve into the essential elements of crafting a compelling resume for the highly competitive role of Digital Media Planner at Snapchat. We explore the importance of showcasing your expertise in digital media strategy and execution, along with your ability to analyze data and optimize campaigns to drive growth. Additionally, we discuss how to effectively highlight your knowledge of Snapchat's unique platform features and advertising tools, as well as your strong interpersonal skills for collaborating with cross-functional teams. By following our expert tips, you'll be well on your way to creating a stand-out resume that captures attention and helps you land that dream job at Snapchat.

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Snapchat Digital Media Planner Resume Example

Meya Ludington, Digital Media Planner


(418) 007-5478

123 Oak Street, Little Rock, AR 72201

Professional Summary

Digital Media Planner with 1 year of experience in developing and implementing strategic online marketing campaigns. Proficient in utilizing various advertising platforms, analyzing campaign performance, and optimizing for maximum ROI. Adept at collaborating with cross-functional teams, conducting market research, and staying updated on industry trends. Demonstrates strong analytical, communication, and project management skills, contributing to the success of digital marketing initiatives.

Work Experience

Digital Media Planner at The Brandon Agency, AR

Mar 2023 - Present

  • Successfully increased online ad conversion rates by 25% within the first year of implementing a comprehensive digital media plan, resulting in a significant boost in client ROI and revenue.
  • Developed and executed a targeted social media campaign that generated a 35% increase in brand engagement and a 20% increase in website traffic for a high-profile client within six months.
  • Managed a budget of over $1 million in digital ad spend, optimizing campaigns to achieve a 15% reduction in cost-per-click (CPC) and a 10% increase in click-through rates (CTR) across multiple channels.
  • Led a cross-functional team in designing and launching an innovative digital media strategy that resulted in a 50% increase in organic search traffic and a 30% increase in lead generation for a key client within one year.

Associate Digital Media Planner at , AR

Aug 2022 - Jan 2023

  • Successfully managed a $500,000 digital media budget for a major client, resulting in a 20% increase in ROI compared to the previous year.
  • Developed and executed a comprehensive social media strategy for a local non-profit organization, generating a 50% increase in online donations and a 30% growth in audience engagement within six months.
  • Implemented a programmatic advertising campaign for a regional retailer, driving a 15% increase in store traffic and a 10% boost in sales during the promotional period.
  • Streamlined internal processes for digital media planning and reporting, reducing the average turnaround time for client deliverables by 25% and improving overall team efficiency.


Bachelor of Arts in Digital Media and Marketing at University of Arkansas, Fayetteville, AR

Sep 2017 - May 2022

Relevant Coursework: Digital Marketing Strategies, Social Media Management, Content Creation, Web Design & Development, SEO & SEM, Data Analytics, Graphic Design, Branding & Visual Identity, and E-commerce.


  • Google Analytics
  • SEO Optimization
  • Social Media Management
  • Content Creation
  • Adobe Creative Suite
  • Data Visualization


  • Digital Marketing Certified Associate (DMCA)
  • Google Ads Certification

Tips for Writing a Better Snapchat Digital Media Planner Resume

1. Choose the right format: Start by selecting a clear and easy-to-read resume format. This will help ensure that your resume is visually appealing and well-organized.

2. Use a professional summary: Begin your resume with a professional summary that highlights your experience, skills, and accomplishments in digital media planning. This section should be concise, engaging, and tailored to the specific job posting.

3. Focus on relevant experience: When listing your work experience, focus on positions that are directly related to digital media planning or closely related fields such as social media management or content creation. Make sure to emphasize the skills you used in each role that would be applicable to a Snapchat Digital Media Planner position.

4. Quantify your achievements: Whenever possible, use numbers and data to demonstrate the impact of your work in previous roles. For example, highlight how your digital media campaigns led to an increase in engagement or conversions for clients.

5. Highlight technical skills: As a digital media planner, it's important to show potential employers that you're proficient in various tools and platforms used within the industry. Be sure to list any software programs or tools you've used regularly (such as Google Analytics, Adobe Creative Suite, or Hootsuite) as well as any certifications you may have earned.

6. Showcase soft skills: In addition to technical knowledge, employers are also looking for candidates with strong communication, problem-solving, and organizational abilities. Be sure to mention instances where you've demonstrated these soft skills throughout your resume.

7. Tailor your resume for each application: Take the time to customize your resume for each job posting based on the specific requirements listed in the description. This will help demonstrate that you're highly interested in the position and have taken the time to research what they're looking for.

8. Keep it concise: Aim for a one-page resume that is easy to read and digest quickly without sacrificing important information about your qualifications.

9. Proofread and edit: Before submitting your resume, make sure to carefully proofread it for any spelling or grammatical errors. Consider asking a friend or family member to review it as well for a fresh perspective.

10. Use action verbs: Begin each bullet point in your work experience section with strong action verbs (such as managed, coordinated, or developed) to create a more dynamic and engaging resume.

Related: Digital Media Planner Resume Examples

Key Skills Hiring Managers Look for on Snapchat Digital Media Planner Resumes

When applying for a Digital Media Planner opportunity at Snapchat, it is crucial to incorporate keywords from the job description into your application materials, such as your resume and cover letter. This is because Snapchat, like many other companies, utilizes Applicant Tracking Systems (ATS) to filter and review applications. These systems search for specific keywords related to the role in order to determine if an applicant is qualified for the position. By including these keywords in your application, you increase your chances of passing through the ATS filters and being considered for an interview. Failing to do so may result in your application being overlooked by recruiters or hiring managers, even if you possess the necessary skills and experience for the role.

When applying for digital media planner positions at Snapchat, you may encounter common skills and key terms such as campaign management, targeting strategies, analytics, budgeting, and ad performance optimization.

Key Skills and Proficiencies
Media planningDigital advertising
Campaign managementData analysis
Audience targetingBudgeting
Performance measurementSEO/SEM
Social media marketingContent strategy
Marketing analyticsProgrammatic buying
Mobile marketingEmail marketing
Video advertisingDisplay advertising
Creative developmentA/B testing
Media buyingROI analysis
Market researchNegotiation skills

Related: Digital Media Planner Skills: Definition and Examples

Common Action Verbs for Snapchat Digital Media Planner Resumes

Crafting a Snapchat Digital Media Planner Resume can be a challenging task, primarily due to the difficulty of finding different action verbs that effectively showcase your skills and accomplishments. Using varied verbs is crucial in making your resume stand out to potential employers, as it demonstrates your ability to think creatively and strategically about your role as a digital media planner. Moreover, diverse action verbs help paint a clearer picture of your achievements and responsibilities in previous positions, thus increasing the chances of landing an interview or being considered for the job. Therefore, putting in the effort to enhance your resume with powerful and distinct action verbs will significantly contribute to creating an impressive Snapchat Digital Media Planner Resume that catches the attention of hiring managers.

To provide you with a competitive advantage, we have assembled a collection of impactful action verbs that can enhance your resume and secure your next interview:

Action Verbs

Related: What does a Digital Media Planner do?

Editorial staff

Photo of Brenna Goyette, Editor


Brenna Goyette

Expert Verified

Brenna is a certified professional resume writer, career expert, and the content manager of the ResumeCat team. She has a background in corporate recruiting and human resources and has been writing resumes for over 10 years. Brenna has experience in recruiting for tech, finance, and marketing roles and has a passion for helping people find their dream jobs. She creates expert resources to help job seekers write the best resumes and cover letters, land the job, and succeed in the workplace.

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