Top 12 Leasing Professional Skills to Put on Your Resume

In the competitive field of leasing, showcasing the right blend of skills on your resume can significantly elevate your chances of landing your desired position. This article explores the top 12 leasing professional skills that are essential to demonstrate your expertise and value to potential employers, ensuring your resume stands out in a crowded job market.

Leasing Professional Skills

1. Salesforce
2. Yardi Voyager
3. MRI Software
4. Customer Relationship Management (CRM)
5. Microsoft Office
6. AppFolio Property Manager
7. Lease Negotiation
8. Market Analysis
9. Fair Housing Regulations
10. Bilingual Communication
11. Conflict Resolution
12. Social Media Marketing

1. Salesforce

Salesforce is a cloud-based customer relationship management (CRM) platform that helps leasing professionals manage and automate their tenant interactions, streamline operations, and improve customer service by providing tools for tracking leads, managing leases, and analyzing data.

Why It's Important

Salesforce is crucial for a Leasing Professional as it streamlines customer relationship management, optimizes lead tracking, enhances communication, and improves the efficiency of lease management processes, ultimately boosting customer satisfaction and leasing outcomes.

How to Improve Salesforce Skills

To improve Salesforce for a Leasing Professional, consider the following short and concise strategies:

1. Customize Dashboards: Tailor Salesforce dashboards to display leasing metrics like occupancy rates, lease renewals, and prospect interactions for quick insights. Salesforce Help: Customize Dashboards

2. Integrate with Property Management Software: Connect Salesforce with your property management system for seamless data flow and better tenant management. Salesforce AppExchange: Real Estate Apps

3. Automate Communication: Use Salesforce automation tools to send timely follow-ups, lease renewals, and maintenance updates to tenants. Salesforce Help: Automate Your Business Processes

4. Implement Mobile Access: Enable Salesforce Mobile to access tenant information, update lease statuses, and communicate with prospects on the go. Salesforce Mobile App Basics

5. Utilize Training Resources: Enhance your Salesforce skills through official training resources to leverage its full potential for leasing activities. Trailhead: Salesforce Training

By strategically customizing and integrating Salesforce, leveraging automation, enabling mobile access, and continuously learning, you can significantly enhance efficiency and tenant satisfaction in leasing operations.

How to Display Salesforce Skills on Your Resume

2. Yardi Voyager

Yardi Voyager is a comprehensive property management and accounting software platform designed for real estate professionals, including leasing agents, to manage residential and commercial properties efficiently, facilitating tasks like lease administration, financial management, and tenant services.

Why It's Important

Yardi Voyager is important for a Leasing Professional because it provides an integrated platform for managing leasing processes, tenant relationships, and financial operations, enhancing efficiency and decision-making in property management.

How to Improve Yardi Voyager Skills

Improving Yardi Voyager for a Leasing Professional involves optimizing data accuracy, streamlining processes, and enhancing user experience. Here are concise steps with resources:

1. Training: Regularly update your training to include the latest features and best practices. Yardi offers specific training courses tailored to various roles.

2. Customization: Customize dashboards and reports to focus on key metrics relevant to leasing activities. Utilize Yardi's customization options to streamline your workflow.

3. Automation: Implement automation for repetitive tasks such as lease renewals and communication with potential tenants. Explore Yardi's automation capabilities to improve efficiency.

4. Integration: Integrate Yardi Voyager with other tools used by your organization for a seamless workflow. Check Yardi's Marketplace for compatible tools and services.

5. Data Accuracy: Regularly audit and cleanse data to ensure high-quality information, which is crucial for making informed decisions. Yardi's data management tools can assist in maintaining data integrity.

6. Mobile Accessibility: Utilize Yardi Voyager’s mobile capabilities to access real-time data and perform tasks on-the-go, enhancing responsiveness and productivity. Learn more about Yardi's mobile solutions.

7. Feedback Loop: Establish a feedback loop with end-users to continuously identify areas for improvement and adapt to changing needs.

By focusing on these areas, a Leasing Professional can significantly enhance their efficiency and effectiveness in using Yardi Voyager.

How to Display Yardi Voyager Skills on Your Resume

3. MRI Software

MRI Software is a comprehensive property management and real estate software platform that offers leasing professionals tools for managing leases, tracking vacancies, processing applications, and automating daily tasks to streamline operations and enhance tenant relations.

Why It's Important

MRI Software is crucial for a Leasing Professional because it streamlines and automates the leasing process, enhances tenant experience through efficient communication and services management, and provides accurate analytics for better decision-making on property performance and tenant retention strategies.

How to Improve MRI Software Skills

To enhance MRI Software for a Leasing Professional, focus on these key areas:

1. Automation of Routine Tasks: Implement automation for repetitive tasks such as lease renewals, application processing, and document management to free up time for more strategic activities. MRI Software Automation Solutions provides tools that can help streamline these processes.

2. Integration with Communication Platforms: Enhance tenant and prospect engagement by integrating MRI Software with leading communication platforms. This allows for more efficient follow-ups, appointment scheduling, and query handling. Explore MRI's Partner Connect for compatible communication tools.

3. Advanced Analytics and Reporting: Utilize MRI Software’s advanced analytics and customizable reporting features to gain insights into leasing performance, tenant demographics, and market trends. This can guide more informed decision-making. Check out MRI Software Analytics for more information.

4. Mobile Accessibility: Ensure the software is accessible via mobile devices to enable leasing professionals to work efficiently from anywhere, enhancing responsiveness to prospects and tenants. MRI Software’s mobile solutions can be found here.

5. Training and Support: Regularly update skills and knowledge of the software through MRI’s training and support resources to maximize its capabilities. Access MRI Software Learning for training options.

By focusing on these enhancements, leasing professionals can significantly improve their efficiency and effectiveness using MRI Software.

How to Display MRI Software Skills on Your Resume

4. Customer Relationship Management (CRM)

Customer Relationship Management (CRM) is a strategy and technology used by leasing professionals to manage interactions and relationships with potential and existing tenants, aiming to improve tenant satisfaction, retention, and leasing outcomes.

Why It's Important

Customer Relationship Management (CRM) is crucial for a Leasing Professional as it streamlines the process of tracking interactions, managing leads, and enhancing tenant satisfaction, ultimately boosting lease conversions and retaining clients.

How to Improve Customer Relationship Management (CRM) Skills

Improving Customer Relationship Management (CRM) for a Leasing Professional involves several key actions:

1. Understand Customer Needs: Tailor your services to meet the specific requirements of your tenants. Conduct surveys or direct interviews to gather insights (source).

2. Leverage Technology: Utilize a CRM software designed for real estate or leasing professionals to keep track of customer interactions, preferences, and feedback (Salesforce).

3. Effective Communication: Maintain regular, meaningful communication through newsletters, updates, and personal outreach to build relationships and trust (Forbes).

4. Feedback and Adaptation: Actively seek and promptly address feedback, showing customers their opinions are valued and acted upon (Inc.).

5. Personalization: Use the data gathered through your CRM to provide personalized experiences, making customers feel valued and understood (McKinsey).

6. Professional Development: Continuously educate yourself on market trends and customer service best practices to offer knowledgeable and up-to-date advice (Investopedia).

Integrating these strategies will enhance your CRM efforts, leading to satisfied tenants and successful leasing operations.

How to Display Customer Relationship Management (CRM) Skills on Your Resume

5. Microsoft Office

Microsoft Office is a suite of productivity software applications, including Word, Excel, PowerPoint, and Outlook, used for creating documents, spreadsheets, presentations, and managing email and calendars, essential for tasks in leasing and property management.

Why It's Important

Microsoft Office is important for a Leasing Professional because it provides essential tools for creating documents (Word), managing data (Excel), and presenting information (PowerPoint), facilitating efficient communication, organization, and analysis of leasing transactions and client interactions.

How to Improve Microsoft Office Skills

Improving Microsoft Office for a Leasing Professional involves leveraging specific features and add-ons tailored to enhance efficiency, organization, and communication. Here are concise tips:

1. Utilize Templates: Access and customize templates for leases, agreements, and reports to save time. Templates

2. Master Excel for Data Analysis: Use Excel for financial analysis, tracking rentals, and forecasting. Enhance your skills with tutorials. Excel Training

3. Improve Presentations with PowerPoint Designer: Create compelling presentations for stakeholders using Designer for professional layouts. PowerPoint Designer

4. Organize with OneNote: Use OneNote to manage property details, meeting notes, and tasks in one place. OneNote

5. Communicate Efficiently with Outlook: Optimize Outlook with folders, rules, and calendar features to manage communications and appointments. Outlook Help

6. Leverage Microsoft Teams: Use Teams for virtual tours, meetings with clients, and collaboration with your team. Teams

7. Automate Tasks with Power Automate: Reduce repetitive tasks by creating automated workflows between your frequently used apps and services. Power Automate

8. Secure Data with OneDrive: Store documents securely and access them anywhere, facilitating easy sharing with clients and team members. OneDrive

These strategies, focused on the specific needs of a Leasing Professional, can significantly enhance productivity and service quality using Microsoft Office.

How to Display Microsoft Office Skills on Your Resume

6. AppFolio Property Manager

AppFolio Property Manager is a cloud-based property management software designed for leasing professionals, offering tools for online leasing, rent collection, maintenance requests, accounting, and reporting to streamline property management tasks efficiently.

Why It's Important

AppFolio Property Manager is crucial for a Leasing Professional as it streamlines and automates many aspects of property management, including tenant screening, lease management, and rent collection, thus enhancing efficiency, improving tenant satisfaction, and optimizing portfolio performance.

How to Improve AppFolio Property Manager Skills

Improving AppFolio Property Manager for a Leasing Professional can focus on enhancing efficiency, communication, and accuracy. Here are concise strategies:

1. Automate Communication: Utilize AppFolio’s automated messaging features to promptly respond to inquiries, schedule viewings, and follow up with applicants. Learn more about communication automation.

2. Optimize Listing Distribution: Make use of AppFolio’s ability to distribute listings across multiple platforms with a single entry to maximize visibility and attract more applicants. Explore listing distribution.

3. Leverage Online Applications and Screenings: Streamline the application process by encouraging the use of AppFolio’s online application and screening tools to quickly and efficiently process potential tenants. Understand online applications and screenings.

4. Implement Self-Showings and Virtual Tours: Integrate self-showings and virtual tours to accommodate more prospective tenants’ schedules and reduce the time leasing professionals spend on property showings. Read about virtual showings.

5. Use Data for Informed Decision Making: Take advantage of AppFolio’s reporting tools to analyze leasing performance, marketing effectiveness, and other key metrics to inform strategic decisions. Dive into reporting and analytics.

6. Engage in Continuous Learning: Stay updated with AppFolio’s latest features and best practices through their training resources and customer support to continuously improve your leasing process. Access AppFolio’s learning resources.

Implementing these strategies can significantly enhance the effectiveness and efficiency of leasing professionals using AppFolio Property Manager.

How to Display AppFolio Property Manager Skills on Your Resume

7. Lease Negotiation

Lease negotiation is the process where a leasing professional and a prospective tenant discuss and agree upon the terms and conditions of a lease agreement, including rent, duration, use of property, and other provisions, to ensure a mutually beneficial arrangement.

Why It's Important

Lease negotiation is crucial for a leasing professional as it sets the terms, conditions, and costs of the lease agreement, ensuring the deal aligns with both the property owner’s and tenant's objectives. Effective negotiation optimizes financial returns, minimizes risks, and establishes a clear framework for the tenancy, contributing to long-term satisfaction and stability for both parties.

How to Improve Lease Negotiation Skills

Improving lease negotiation requires a combination of preparation, clear communication, and strategic flexibility. Here's a concise guide for a leasing professional:

1. Prepare Thoroughly: Understand every detail of the property and the market. Use resources like CoStar for market data.

2. Know Your Tenant: Research the tenant's business and industry to anticipate their needs and concerns. Hoovers can be useful for business insights.

3. Build a Relationship: Establishing rapport can make negotiations smoother. Harvard Business Review often has tips on negotiation and relationship building.

4. Listen and Communicate Clearly: Understand the tenant's needs and articulate your propositions clearly. Resources like MindTools offer communication strategies.

5. Flexibility and Creativity: Be open to creative solutions that meet both parties' needs. Inc. provides examples of creative negotiation tactics.

6. Legal and Financial Acumen: Understand all legal terms and financial implications. Websites like Investopedia can be a resource for financial terminology and concepts.

7. Professional Development: Continuously improve your skills. Urban Land Institute offers courses and resources for real estate professionals.

By focusing on preparation, understanding both parties' needs, and maintaining flexibility, a leasing professional can significantly improve their lease negotiation outcomes.

How to Display Lease Negotiation Skills on Your Resume

8. Market Analysis

Market analysis, in the context of a Leasing Professional, is the evaluation of the local real estate market to understand rental prices, tenant demand, competition, and trends to strategically price and market rental properties effectively.

Why It's Important

Market analysis is crucial for a Leasing Professional as it provides insights into current market trends, competitor pricing, and customer demand, enabling them to set competitive lease rates, forecast future trends, and tailor marketing strategies to attract and retain tenants effectively.

How to Improve Market Analysis Skills

To enhance market analysis skills as a Leasing Professional, follow these concise steps:

1. Stay Updated on Market Trends: Regularly read industry reports and news from credible sources like CBRE or JLL, to keep abreast of the latest market trends and economic factors affecting the leasing sector.

2. Leverage Technology: Utilize technology platforms like CoStar for real-time data on property values, rental rates, and occupancy levels. This can provide a competitive edge in understanding market dynamics.

3. Networking: Engage with industry professionals through platforms such as LinkedIn and attend real estate events. Networking can provide insights and perspectives that are not available through public sources.

4. Understand Your Competitors: Regularly conduct competitive analysis by visiting competitors’ properties, reviewing their marketing materials, and staying informed on their pricing strategies. Tools like CompStak can offer valuable data for comparative analysis.

5. Client Feedback: Actively seek feedback from current and prospective tenants to understand their needs and preferences. This direct feedback can guide adjustments in your leasing strategy to better meet market demand.

6. Continuing Education: Enroll in online courses or workshops focused on real estate market analysis. Platforms like Udemy and Coursera offer courses that can sharpen your skills and provide new analytical techniques.

By integrating these practices, a Leasing Professional can significantly improve their market analysis capability, leading to more informed decision-making and enhanced leasing strategies.

How to Display Market Analysis Skills on Your Resume

9. Fair Housing Regulations

Fair Housing Regulations are laws that prohibit discrimination in the rental, sale, or financing of properties based on race, color, religion, sex, national origin, disability, or familial status. As a Leasing Professional, these regulations require you to treat all potential and current tenants equally, without bias, ensuring equal opportunity in housing choices.

Why It's Important

Fair Housing Regulations are crucial for Leasing Professionals as they ensure equal housing opportunities for all individuals, prohibiting discrimination based on race, color, religion, sex, disability, familial status, or national origin. This fosters a diverse, inclusive community, protects the rights of tenants, and helps maintain professional and ethical standards in the housing industry.

How to Improve Fair Housing Regulations Skills

Improving Fair Housing Regulations, especially from a Leasing Professional's perspective, involves a multi-faceted approach focused on education, policy enhancement, and technology utilization:

1. Enhance Training: Regular, mandatory training sessions for all staff on Fair Housing laws and unconscious bias. Ensure these sessions are up-to-date with the latest regulations and case studies. Fair Housing Training

2. Implement Standardized Processes: Use technology to standardize leasing procedures, from application processing to tenant screening, to minimize human bias. Tools like AI for credit and background checks should be constantly audited for fairness. HUD Guidelines

3. Transparent Communication: Develop clear, accessible materials for tenants about their rights and responsibilities under Fair Housing laws. This could include FAQs, brochures, and online resources. Fair Housing Resources

4. Feedback Mechanism: Establish an anonymous feedback system for applicants and tenants to report concerns or suggestions related to fair housing practices. This data should be reviewed regularly to identify and address systemic issues. Implementing Feedback Systems

5. Community Engagement: Actively participate in community forums and workshops on housing equality to stay informed on concerns and solutions from diverse perspectives. Community Engagement Strategies

6. Policy Review and Update: Regularly review and update leasing policies and practices to reflect the latest in fair housing legislation and ethical standards. Engage with legal professionals to ensure compliance. Policy Review Best Practices

Implementing these strategies requires commitment and continuous effort but will significantly contribute to fairer housing practices and a more inclusive community.

How to Display Fair Housing Regulations Skills on Your Resume

10. Bilingual Communication

Bilingual communication, in the context of a Leasing Professional, refers to the ability to effectively exchange information and provide services in two languages, facilitating clear and efficient interactions with tenants and prospective renters who speak different primary languages.

Why It's Important

Bilingual communication is crucial for a Leasing Professional because it enables effective engagement with a broader range of clients, ensuring clear understanding of lease terms and conditions, enhancing customer service, and fostering inclusivity and trust among diverse tenant populations.

How to Improve Bilingual Communication Skills

Improving bilingual communication, especially for a Leasing Professional, involves enhancing both language proficiency and cultural understanding to effectively communicate with clients. Here are concise steps to achieve this:

1. Enhance Language Skills: Regularly practice both languages. Use apps like Duolingo or take courses on Coursera tailored to language learning.

2. Understand Cultural Nuances: Familiarize yourself with the cultural backgrounds of your clients. Resources like Culture Crossing Guide can provide valuable insights.

3. Use Bilingual Resources: Prepare bilingual materials for clients. Websites like Canva offer templates for creating professional multilingual documents.

4. Engage in Active Listening: Focus on understanding the client's needs and preferences, clarifying doubts. MindTools offers strategies for improving active listening skills.

5. Seek Feedback and Adjust: Regularly ask for feedback from your clients and colleagues to continuously improve your bilingual communication skills.

By focusing on these areas, a Leasing Professional can significantly enhance their ability to communicate effectively in a bilingual setting, ensuring better client satisfaction and professional success.

How to Display Bilingual Communication Skills on Your Resume

11. Conflict Resolution

Conflict resolution, in the context of a Leasing Professional, involves the process of identifying, addressing, and resolving disputes or disagreements between the property management and tenants or between tenants themselves, ensuring a harmonious and cooperative living environment.

Why It's Important

Conflict resolution is crucial for a Leasing Professional as it ensures smooth operations, maintains a positive relationship between tenants and management, and fosters a harmonious living environment, ultimately leading to tenant retention and a positive reputation for the property.

How to Improve Conflict Resolution Skills

Improving conflict resolution, especially for a Leasing Professional, involves enhancing communication, understanding the interests of all parties, and applying problem-solving strategies effectively. Here's a concise guide:

1. Listen Actively: Give full attention to the speaker, acknowledge their concerns, and show empathy. Active Listening Techniques

2. Communicate Clearly: Be clear and direct in your communication, avoiding misunderstandings. Use "I" statements to express how you feel without blaming. Effective Communication

3. Identify the Underlying Issue: Focus on identifying the real issue behind the conflict rather than the symptoms. Identifying Underlying Issues

4. Seek Win-Win Solutions: Aim for solutions that address the needs of all parties involved. Win-Win Negotiation

5. Use Mediation When Necessary: If conflicts are complex, consider using a neutral third party to facilitate a resolution. Mediation Techniques

6. Establish Conflict Resolution Policies: Have clear policies in place for handling disputes, making the process smoother for everyone involved. Developing Conflict Resolution Policy

By honing these skills and approaches, a Leasing Professional can effectively navigate and resolve conflicts, leading to more harmonious tenant relationships and a positive working environment.

How to Display Conflict Resolution Skills on Your Resume

12. Social Media Marketing

Social Media Marketing for a Leasing Professional involves using platforms like Facebook, Instagram, and LinkedIn to promote rental properties, engage with potential tenants, and build a community around the properties they manage, ultimately aiming to increase occupancy rates.

Why It's Important

Social media marketing is crucial for a Leasing Professional because it enhances visibility, engages potential renters through targeted content, and builds trust by showcasing properties and customer testimonials, ultimately driving lease conversions and fostering community.

How to Improve Social Media Marketing Skills

Improving social media marketing, especially for a Leasing Professional, involves a strategic blend of engagement, valuable content, and targeted advertising. Here's a concise guide:

1. Know Your Audience: Understand the demographics and interests of your potential renters. Tailor your content to meet their needs and preferences. Pew Research offers insights into social media demographics.

2. Engaging Content: Create visually appealing and informative posts about available properties, community events, and leasing specials. Use tools like Canva for easy graphic design.

3. Utilize Video Tours: Showcase properties with video tours to engage potential tenants and provide a realistic view of the space. Platforms like Instagram Stories or TikTok can be effective.

4. Leverage Customer Reviews: Encourage satisfied tenants to share their experiences. Feature these testimonials in your posts. Tools like Yotpo can help manage and promote reviews.

5. Paid Advertising: Invest in targeted ads on platforms where your audience is most active. Use Facebook Ads for detailed targeting options.

6. Regular Interaction: Respond promptly to comments and messages. Creating a sense of community can encourage engagement and interest.

7. Analytics: Use social media analytics tools to track the performance of your posts and ads. Adjust strategies based on data. Google Analytics and platform-specific tools can provide valuable insights.

By implementing these strategies, a Leasing Professional can enhance their social media marketing efforts, reaching more potential tenants and filling vacancies more efficiently.

How to Display Social Media Marketing Skills on Your Resume