Top 12 Community Manager Skills to Put on Your Resume
In today's digitally driven world, a Community Manager bridges the space between a brand and its audience, blending communication, analytics, creativity, and operational know‑how. The 12 skills below can lift your resume and make it clear you can grow, guide, and energize a community.
Community Manager Skills
- Hootsuite
- Buffer
- Canva
- Google Analytics
- Slack
- Trello
- Mailchimp
- WordPress
- Salesforce
- Zendesk
- Asana
- Sprout Social
1. Hootsuite
Hootsuite is a social media management platform that lets community managers schedule posts, monitor conversations, and measure engagement across multiple networks from one dashboard.
Why It's Important
It centralizes publishing and listening, speeds up responses, and gives you data to prove what’s working. Less tab juggling, more meaningful engagement.
How to Improve Hootsuite Skills
Master Streams and Inbox: Track mentions, keywords, and tags. Build saved replies for common questions and route priority messages fast.
Tag Everything: Use post and campaign tags, plus UTM presets, so reports tie activity to outcomes you can defend.
Build Custom Reports: Compare date ranges, surface top content by goal, and share recurring reports with stakeholders.
Optimize Scheduling: Test best‑time suggestions against your own data. Keep a content calendar that balances formats and themes.
Integrate Your Stack: Connect storage, link shorteners, and your CRM so conversations and conversions live in the same story.
Keep Learning: Work through platform training and practice with real campaigns. Short cycles, quick retros, steady improvements.
How to Display Hootsuite Skills on Your Resume

2. Buffer
Buffer is a social media management tool for scheduling, analyzing, and coordinating content across multiple accounts, keeping community engagement consistent and organized.
Why It's Important
Buffer is important for a Community Manager because it streamlines publishing, highlights what resonates, and reduces busywork so you can focus on people, not just posts.
How to Improve Buffer Skills
Sharpen Content Curation: Build themed queues and approval flows. Blend evergreen staples with timely posts.
Lean on Analytics: Track reach, clicks, and saves by network and format. Double down on posts that convert, trim what stalls.
Dial In Timing: Test posting windows by audience and network. Re‑queue winners with updated hooks.
Elevate Visuals: Create on‑brand graphics and short clips sized for each platform. Consistency beats chaos.
Engage Proactively: Use Buffer’s engagement features to reply quickly, tag conversations, and close loops.
Automate Wisely: Connect integrations for link shortening, spreadsheets, and alerts to reduce repetitive tasks.
Team Coordination: Use drafts, notes, and approvals to keep voice and cadence aligned across collaborators.
How to Display Buffer Skills on Your Resume

3. Canva
Canva is an online design platform with templates and tools for social graphics, presentations, and more—perfect for producing polished visuals without a full design team.
Why It's Important
Visuals carry messages farther. Canva lets a Community Manager create branded, accessible assets at speed so campaigns look cohesive and sharp.
How to Improve Canva Skills
Build a Brand Kit: Lock in colors, fonts, and logos. Templates look unified, even when multiple people contribute.
Design for Platforms: Size assets per channel, mind safe zones, and test readability on mobile screens first.
Speed with Shortcuts: Learn grids, alignment, layers, and keyboard shortcuts to move faster without sloppy layouts.
Use Magic Resize and Versions: Repurpose winners across formats and keep versions for A/B tests.
Collaborate in Real Time: Comment, assign, and track edits. Feedback lives with the design—not scattered across messages.
Level Up: Work through Canva Design School lessons and replicate designs you admire to stretch your range.
How to Display Canva Skills on Your Resume

4. Google Analytics
Google Analytics 4 tracks traffic, engagement, and conversions so you can see how people find and interact with your community content—and where to improve.
Why It's Important
It turns hunches into evidence. You learn what attracts members, which messages convert, and how journeys unfold across touchpoints.
How to Improve Google Analytics Skills
Use GA4 Events and Conversions: Define meaningful actions (joins, sign‑ups, downloads) as conversions and audit them regularly.
Standardize UTM Tags: Create a naming convention for campaigns, sources, and mediums so reports stay clean.
Build Explorations: Use funnel and path analyses to spot drop‑offs and common next steps.
Segment Smartly: Compare cohorts—new vs. returning, members vs. prospects, platform by platform.
Watch Acquisition: Track which channels drive engaged sessions, not just clicks.
Use Custom Dimensions: Enrich events with content tags or member tiers to get context in every chart.
Create Dashboards: Surface KPIs for community growth, retention, and advocacy that stakeholders can read at a glance.
Review and Iterate: Monthly check‑ins, quarterly deep dives, and action items tied to what the data shows.
How to Display Google Analytics Skills on Your Resume

5. Slack
Slack is a communication platform for teams and communities with channels, direct messages, file sharing, and app integrations that keep collaboration moving.
Why It's Important
It creates a fast lane for conversations. Organized channels, searchable history, and workflows make coordination easier and more human.
How to Improve Slack Skills
Structure Channels: Name channels clearly by topic or project, and set posting guidelines to reduce noise.
Use Threads and Reactions: Keep discussions tidy, acknowledge posts quickly, and point people to the right place.
Automate Routine Tasks: Build simple workflows for FAQs, onboarding messages, and requests that need triage.
Integrate Key Tools: Connect calendars, docs, polls, and project boards so updates land where people already are.
Review Analytics: Track active members, busy channels, and response times. Prune or merge channels when activity dips.
Onboard Well: Create a welcome channel, house rules, and quick intros so newcomers plug in smoothly.
Regular Cleanup: Archive stale channels and refresh pinned docs to keep things current.
How to Display Slack Skills on Your Resume

6. Trello
Trello is a visual project management tool with boards, lists, and cards that help community managers organize tasks, track progress, and collaborate effortlessly.
Why It's Important
It makes work visible. Everyone can see what’s planned, what’s blocked, and what shipped—no guessing, fewer bottlenecks.
How to Improve Trello Skills
- Automate Repetitive Work: Use Butler rules to move cards, add labels, and set due dates automatically.
- Connect Your Apps: Enable Power‑Ups for calendars, chat, forms, and files so context lives on the card.
- Label and Filter: Create a clear labeling system for content types, events, and priority. Filters keep focus tight.
- Collect Feedback: Attach survey summaries or form responses directly to cards for easy reference.
- Run a Content Calendar: Use Calendar and Timeline views to plan, assign, and spot gaps at a glance.
- Set Permissions: Invite teammates and define who can edit or view sensitive boards.
- Document the Process: Pin checklists, templates, and SOPs so new collaborators ramp up quickly.
How to Display Trello Skills on Your Resume

7. Mailchimp
Mailchimp is an all‑in‑one marketing platform that helps community managers create, send, and analyze email campaigns and automations.
Why It's Important
Email still converts. Mailchimp lets you segment audiences, personalize messages, and measure results without guesswork.
How to Improve Mailchimp Skills
Segment Deeply: Group by behavior, interests, lifecycle stage, or engagement level for sharper messaging.
Personalize: Use merge tags and conditional content to tailor subject lines and body copy.
Design for Mobile: Keep layouts simple, buttons big, and text scannable. Test across devices.
Automate Journeys: Build welcome series, re‑engagement flows, and event reminders that run themselves.
Test and Learn: A/B test subject lines, send times, and content blocks. Let winners shape the next send.
Integrate Social: Cross‑promote newsletters and repurpose high‑performing content across platforms.
Ask for Feedback: Add quick polls or links to surveys to capture member sentiment.
How to Display Mailchimp Skills on Your Resume

8. WordPress
WordPress is a flexible content management system for building and managing websites, with themes and plugins that support community engagement.
Why It's Important
It gives you control. Publish fast, add features as you grow, and create spaces—forums, blogs, resource hubs—where members participate.
How to Improve WordPress Skills
Speed First: Use a caching plugin, compress images, and enable lazy loading. Check Core Web Vitals regularly.
Mobile‑Ready: Choose a modern responsive theme rather than relying on separate mobile plugins.
Security Basics: Keep core, themes, and plugins updated. Add a reputable security plugin and strong role permissions.
SEO Foundations: Install a leading SEO plugin, follow on‑page best practices, and structure content clearly.
Community Features: Add forums or social features with established plugins to spark user‑to‑user interaction.
Feedback Loops: Create forms for suggestions, bug reports, and event interest to inform your roadmap.
Measure Behavior: Connect analytics and set goals for sign‑ups, downloads, and time on key pages.
How to Display WordPress Skills on Your Resume

9. Salesforce
Salesforce is a cloud CRM with tools for service, marketing, analytics, and app development. For Community Managers, Experience Cloud powers member portals and communities tailored to engagement and support.
Why It's Important
It unifies profiles, conversations, and outcomes. Personalization, automation, and analytics live together so community work ties directly to pipeline and retention.
How to Improve Salesforce Skills
Train with Trailhead: Follow hands‑on modules for Experience Cloud, CRM Analytics, and admin essentials.
Automate with Flow: Replace legacy Process Builder with Flows to route tasks, update records, and trigger alerts.
Customize Experiences: Use Experience Builder to tailor navigation, permissions, and branding for each member segment.
Instrument the Data: Track engagement signals and surface them in CRM Analytics dashboards stakeholders will actually use.
Encourage Collaboration: Use Chatter or feed features for Q&A, knowledge sharing, and recognition.
Stay Current: Review release notes each cycle and retire features superseded by newer capabilities.
How to Display Salesforce Skills on Your Resume

10. Zendesk
Zendesk is a customer service platform with ticketing, live chat, and knowledge base tools that help community managers support users and spot recurring needs.
Why It's Important
It shortens time to resolution and keeps help organized. Members get answers, agents get context, and leaders get insights.
How to Improve Zendesk Skills
Personalize Every Reply: Use macros that reference names and past interactions while leaving room for human nuance.
Automate Triage: Set triggers and routing so common issues land with the right team instantly.
Grow the Help Center: Keep articles concise, searchable, and up to date. Deflect tickets by answering the real questions.
Activate Community Forums: Encourage peer help with clear guidelines and recognition for helpful contributors.
Track with Explore: Monitor CSAT, first response time, and backlog trends. Fix the bottlenecks you find.
Keep Skills Fresh: Schedule periodic training so your team uses new features and features you’ve paid for but forgot.
Integrate the Ecosystem: Connect chat, CRM, and product tools so context follows the conversation.
How to Display Zendesk Skills on Your Resume

11. Asana
Asana is a work management platform for planning, tracking, and delivering projects—ideal for coordinating community programs, content, and events.
Why It's Important
It clarifies who’s doing what by when. Deadlines stop slipping, and handoffs become painless.
How to Improve Asana Skills
Customize Templates: Map your recurring community workflows into project templates with standard tasks and owners.
Integrate Tools: Connect chat, file storage, and calendars so updates and assets stay in sync.
Use Custom Fields: Track priority, channel, audience, or campaign to filter and report without spreadsheets.
Automate with Rules: Auto‑assign, set due dates, and move tasks between sections based on status changes.
Set Goals: Tie projects to measurable goals so weekly work ladders up to outcomes.
Review Cadence: Run short standups and weekly board reviews to clear blockers and rebalance load.
How to Display Asana Skills on Your Resume

12. Sprout Social
Sprout Social is a social media management platform for scheduling, engagement, analytics, listening, and team collaboration across multiple profiles.
Why It's Important
It pulls conversations and insights into one place so you can respond faster, learn quicker, and prove impact.
How to Improve Sprout Social Skills
Customize Dashboards: Pin the metrics that track community health—response time, sentiment, top contributors, conversions.
Listen Actively: Set up queries for brand, industry, and competitor terms to spot trends and join the right conversations.
Automate the Routine: Schedule batches, queue evergreen content, and use suggested replies without losing your voice.
Act on Analytics: Compare formats, campaigns, and channels. Shift resources toward what moves the needle.
Collaborate Cleanly: Use tasking, notes, and approval flows so nothing slips between teammates.
Personalize at Scale: Use CRM features to log context and follow up thoughtfully with frequent contributors.
Keep Pace with Updates: Review new features and adjust workflows when they save meaningful time.
How to Display Sprout Social Skills on Your Resume

