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What does an Outside Sales Representative do?

Photo of Brenna Goyette
Brenna Goyette
Certified Professional Resume Writer, Career Expert

Published 4 min read

An outside sales representative is responsible for generating new business opportunities and managing customer relationships. They work with customers to understand their needs and identify products or services that can meet those needs. Outside sales representatives typically work for companies that sell products or services to other businesses.

Outside Sales Representative job duties include:

  • Meeting or exceeding sales goals
  • Developing relationships with new and existing customers
  • Negotiating contracts
  • Creating and delivering presentations
  • Providing product demonstrations
  • Answering customer questions
  • Generating leads
  • Researching products, competition, and market conditions
  • Traveling to meet with customers

Outside Sales Representative Job Requirements

Most outside sales representatives have at least a high school diploma, although some jobs may require postsecondary education, and many employers prefer candidates with a bachelor’s degree. In terms of experience, most outside sales representatives have at least 2 years of experience in sales, although some jobs may require 5 years or more of experience. Many outside sales representatives are certified in their field by a professional organization, such as the National Association of Sales Professionals.

Outside Sales Representative Skills

  • Communication
  • Persuasion
  • Confidence
  • Organization
  • Time Management
  • Prioritization
  • Multitasking
  • Cold Calling
  • Prospecting
  • Closing
  • Territory Management
  • Product Knowledge

Related: Top Outside Sales Representative Skills: Definition and Examples

How to become an Outside Sales Representative

The first step to becoming an outside sales representative is to research the requirements for the position. Many companies require a minimum of a high school diploma or equivalent, although some may prefer or require a bachelor's degree. Once you have determined the educational requirements, you should consider whether you have the necessary skills for the job. These skills might include excellent communication abilities, strong organizational skills, and the ability to work independently. If you feel that you meet the qualifications and have the desired skills, the next step is to find an open position.

There are a few different ways to go about finding an open position. You can search online job boards, contact companies directly, or use a staffing agency that specializes in placing sales representatives. Once you have found a few open positions, it is time to apply. The application process will vary depending on the company, but you will likely need to submit a resume and cover letter. In your cover letter, be sure to highlight your qualifications and explain why you would be a good fit for the position.

If you are selected for an interview, congratulations! This is your chance to show the company why they should hire you. Be prepared to discuss your experience, skills, and goals during the interview. If everything goes well and you are offered the job, congrats! You are on your way to a successful career as an outside sales representative.

Related: Outside Sales Representative Resume Example

Related: Outside Sales Representative Interview Questions (With Example Answers)

Editorial staff

Photo of Brenna Goyette, Editor

Editor

Brenna Goyette

Expert Verified

Brenna is a certified professional resume writer, career expert, and the content manager of the ResumeCat team. She has a background in corporate recruiting and human resources and has been writing resumes for over 10 years. Brenna has experience in recruiting for tech, finance, and marketing roles and has a passion for helping people find their dream jobs. She creates expert resources to help job seekers write the best resumes and cover letters, land the job, and succeed in the workplace.

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