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Pinterest Product Marketing Coordinator Resume Examples

Photo of Brenna Goyette
Brenna Goyette
Certified Professional Resume Writer, Career Expert

Published 10 min read

In this comprehensive guide to crafting the perfect resume for the Product Marketing Coordinator role at Pinterest, we delve into the key aspects that will make your application stand out from the rest. From understanding the company's mission and values to highlighting your relevant experience and skills in product marketing, social media management, and project coordination, we provide practical tips on how to tailor your resume specifically for this coveted position. Furthermore, we discuss essential keywords and phrases to include that will capture recruiters' attention, showcase your adaptability and creativity, and ultimately improve your chances of landing an interview with Pinterest.

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Pinterest Product Marketing Coordinator Resume Example

Flecia Garich, Product Marketing Coordinator

flecia.garich@gmail.com

(544) 554-2940

123 Maple St, Wilmington, DE 19801

Professional Summary

Product Marketing Coordinator with 1 year of experience in executing innovative marketing strategies, driving product awareness, and delivering impactful messaging for diverse industries. Adept at collaborating with cross-functional teams, managing product launches, and analyzing market trends to achieve measurable results. Highly skilled in content creation, campaign management, and leveraging digital channels for brand positioning. Demonstrates a strong commitment to meeting organizational goals and enhancing customer experiences.

Work Experience

Product Marketing Coordinator at AstraZeneca, DE

Mar 2023 - Present

  • Successfully launched a new product, resulting in a 35% increase in revenue for the targeted segment within the first year of its introduction in the market.
  • Developed and executed an integrated marketing campaign that led to a 25% growth in lead generation for the company's key product line over a six-month period.
  • Conducted extensive market research and analysis, leading to the identification of three high-potential target segments for future business growth, contributing to a 15% increase in overall market share.
  • Streamlined the product portfolio by identifying and discontinuing underperforming products, resulting in a 20% reduction in costs and improved focus on core offerings.

Associate Product Marketing Coordinator at Chemours, DE

Aug 2022 - Feb 2023

  • Successfully launched a new product line that generated a 25% increase in revenue within the first year, by designing and implementing a comprehensive marketing strategy targeting key industry segments.
  • Coordinated and executed 10+ successful trade show events, resulting in a 35% boost in lead generation and contributing to a 20% growth in sales for the targeted products.
  • Developed and managed a content marketing plan that increased website traffic by 40% and improved engagement rates by 30%, through the creation of targeted blog posts, whitepapers, and case studies.
  • Implemented a customer feedback program that led to a 15% reduction in product return rates and a 10% improvement in customer satisfaction scores, by identifying key areas for product enhancements and working closely with the product development team.

Education

Bachelor of Arts in Marketing and Communications at University of Delaware, Newark, DE

Sep 2018 - May 2022

Relevant Coursework: Marketing Principles, Digital Marketing Strategies, Brand Management, Advertising and Promotion, Consumer Behavior, Public Relations, Media Planning, Integrated Marketing Communications, Social Media Marketing, and Market Research.

Skills

  • Copywriting
  • SEO Optimization
  • Google Analytics
  • Social Media Management
  • Email Campaigns
  • A/B Testing
  • Adobe Creative Suite

Certificates

  • Certified Product Marketing Manager (CPMM)
  • Digital Marketing Certification from the American Marketing Association (AMA)

Tips for Writing a Better Pinterest Product Marketing Coordinator Resume

1. Use a clear and concise format: A well-organized resume is easier to read and understand. Use headings, bullet points, and bold text to highlight important information.

2. Tailor your resume to the job description: Read the job description carefully and use keywords from it in your resume. This will help you stand out as a strong candidate for the position.

3. Highlight relevant experience: Showcase your experience in product marketing, social media management, and content creation, focusing on any specific achievements or accomplishments.

4. Emphasize your skills: Include a skills section that highlights relevant technical skills (such as Adobe Creative Suite, Google Analytics) and soft skills (such as communication, teamwork, problem-solving).

5. Include metrics: Quantify your achievements with numbers whenever possible – e.g., increased Pinterest engagement by 50% or grew monthly followers by 1,000.

6. Showcase your knowledge of Pinterest: Demonstrate your understanding of Pinterest's platform, features, and best practices for creating engaging content.

7. Highlight any industry-specific experience: If you have worked in the same industry as the company you're applying to (e.g., fashion, home decor), emphasize this experience on your resume.

8. Show examples of successful campaigns: Provide examples of successful Pinterest campaigns you've managed or contributed to in order to showcase your ability to drive results.

9. Include certifications or courses completed: If you have completed any relevant certifications or courses related to product marketing or social media management, include these on your resume.

10. Proofread carefully: Ensure there are no spelling or grammatical errors on your resume before submitting it. Consider having someone else review it for clarity and accuracy as well.

11. Keep it brief: Aim for a one-page resume if possible; only go longer if necessary due to extensive related experience or qualifications.

12. Use action verbs when describing responsibilities and achievements – e.g., "Managed," "Developed," "Increased."

13. Include a strong summary statement: Start your resume with a concise summary that highlights your key qualifications and the value you can bring to the role.

14. Incorporate industry-specific keywords: Use relevant terms and phrases related to product marketing and Pinterest in order to increase the likelihood of your resume being found by recruiters.

15. Be professional: Use a clean, easy-to-read font and avoid using overly creative designs or colors on your resume.

Related: Product Marketing Manager Resume Examples

Key Skills Hiring Managers Look for on Pinterest Product Marketing Coordinator Resumes

When applying for a Product Marketing Coordinator position at Pinterest, it is crucial to incorporate keywords from the job description into your application materials. This is because Pinterest, like many other companies, uses Applicant Tracking Systems (ATS) to filter and rank candidates based on their relevancy to the job requirements. By including relevant keywords from the job description, you increase your chances of passing through this initial screening process and getting noticed by the hiring team. Additionally, using these keywords demonstrates that you have carefully read and understood the role's expectations, showing that you are a well-prepared and qualified candidate for the position.

When applying for product marketing coordinator positions at Pinterest, you may encounter common skills and key terms such as market research, competitive analysis, content creation, social media management, data analytics, project management, and communication.

Key Skills and Proficiencies
Market researchProduct positioning
Competitive analysisBrand management
Content creationCopywriting
Social media marketingEmail marketing
SEO/SEM strategiesAnalytics and reporting
Project managementCross-functional collaboration
Presentation skillsProduct launch planning and execution
Customer segmentation/targetingInfluencer marketing/partnerships
Event planning and promotionCreative problem-solving
Budget managementDigital advertising (PPC, display)
Public relations/media outreachTrade show/exhibit coordination

Related: Product Marketing Manager Skills: Definition and Examples

Common Action Verbs for Pinterest Product Marketing Coordinator Resumes

Writing a resume can be a challenging task, particularly when it comes to finding diverse action verbs to describe your accomplishments and experiences. Using the same verbs repeatedly can make your resume appear monotonous and unimpressive. In order to create an engaging and compelling Pinterest Product Marketing Coordinator Resume, it is crucial to use varied action verbs that effectively showcase your skills, achievements, and responsibilities. This not only helps in capturing the attention of hiring managers but also demonstrates your ability to communicate effectively and think creatively.

To provide you with a competitive advantage, we have assembled a collection of impactful action verbs to enhance your resume and secure your next interview:

Action Verbs
LaunchedCoordinated
DevelopedImplemented
ManagedPromoted
AnalyzedStrategized
OptimizedExecuted
CollaboratedPresented
DesignedEvaluated
MonitoredStreamlined
ConductedCreated
TargetedIncreased
OrganizedAssessed

Related: What does a Product Marketing Manager do?

Editorial staff

Photo of Brenna Goyette, Editor

Editor

Brenna Goyette

Expert Verified

Brenna is a certified professional resume writer, career expert, and the content manager of the ResumeCat team. She has a background in corporate recruiting and human resources and has been writing resumes for over 10 years. Brenna has experience in recruiting for tech, finance, and marketing roles and has a passion for helping people find their dream jobs. She creates expert resources to help job seekers write the best resumes and cover letters, land the job, and succeed in the workplace.

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