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Pinterest Email Marketing Specialist Resume Examples

Photo of Brenna Goyette
Brenna Goyette
Certified Professional Resume Writer, Career Expert

Published 10 min read

Discover the secrets to crafting a winning resume for the role of Email Marketing Specialist at Pinterest, one of the world's leading visual discovery platforms. In this comprehensive guide, we'll walk you through the essential steps to showcase your unique skills and experiences that will make you stand out among candidates. Learn how to effectively highlight your expertise in email marketing strategy, campaign management, data analysis, and creative content development while demonstrating your deep understanding of Pinterest's brand identity and user base. Unlock your potential and land that dream job by following these proven resume-writing techniques tailored specifically for aspiring Email Marketing Specialists at Pinterest.

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Pinterest Email Marketing Specialist Resume Example

Brittnay Steigelman, Email Marketing Specialist

brittnay.steigelman@gmail.com

(463) 619-6537

1234 Maple Street, Milwaukee, WI 53202

Professional Summary

Dedicated Email Marketing Specialist with 1 year of experience in executing successful email campaigns, driving engagement, and optimizing conversion rates. Proficient in segmentation, targeting, and marketing automation tools. Adept at analyzing campaign performance, implementing A/B testing, and boosting open and click-through rates. Passionate about delivering exceptional results and driving growth for businesses through strategic email marketing initiatives.

Work Experience

Email Marketing Specialist at Rocket Clicks, WI

Feb 2023 - Present

  • Achieved a 25% increase in open rates within six months by optimizing email subject lines, preheaders, and send times for a diverse client base, resulting in higher user engagement and overall campaign performance.
  • Implemented advanced segmentation strategies for targeted email campaigns, leading to a 40% improvement in click-through rates and a 20% increase in conversions for key clients at Rocket Clicks, WI.
  • Designed and executed a successful A/B testing strategy for various email elements, which led to a 15% boost in overall campaign ROI and informed data-driven decisions for future marketing initiatives.

Associate Email Marketing Specialist at Ledgeview Partners, WI

Jul 2022 - Jan 2023

  • Successfully increased email open rates by 25% within the first six months by optimizing subject lines, refining audience segmentation, and implementing A/B testing strategies.
  • Developed and executed a comprehensive email marketing campaign for a major client that resulted in a 60% increase in leads generated and a 45% boost in conversion rates within a year.
  • Streamlined the email marketing process by automating workflows and implementing performance tracking tools, reducing manual work hours by 30% and increasing overall team efficiency.

Education

Bachelor of Science in Marketing with a focus on Email Marketing at University of Wisconsin-Madison, WI

Sep 2017 - May 2022

Relevant Coursework: Digital Marketing Strategies, Email Campaign Management, Content Creation, Marketing Analytics, Consumer Behavior, Marketing Research, Search Engine Optimization (SEO), Social Media Marketing, and Brand Management.

Skills

  • Mailchimp
  • A/B Testing
  • Segmentation
  • Automation
  • Constant Contact
  • Deliverability
  • Personalization

Certificates

  • Email Marketing Specialist Certification (EMSC)
  • HubSpot Email Marketing Certification

Tips for Writing a Better Pinterest Email Marketing Specialist Resume

1. Use a clear and concise format: Make sure your resume is easy to read and well-organized. Use bullet points, headings, and subheadings to break up large blocks of text. Choose a simple, professional font such as Arial or Times New Roman.

2. Customize your resume for the specific job: Tailor your resume to highlight the skills and experience that are most relevant to the Pinterest Email Marketing Specialist position. This will show potential employers that you have taken the time to research their company and understand their needs.

3. Start with a strong objective statement: Your objective statement should be a brief summary of your qualifications and career goals, specifically tailored to the Pinterest Email Marketing Specialist role. This will help grab the attention of hiring managers quickly.

4. Highlight relevant experience: Focus on showcasing your email marketing experience, particularly any work you have done with social media platforms like Pinterest. Be specific about your accomplishments and how they contributed to the success of past projects or campaigns.

5. Showcase your technical skills: As an email marketing specialist, it's essential to demonstrate proficiency in various tools and software used in the field (e.g., MailChimp, Constant Contact, Google Analytics). List these skills along with any relevant certifications or training you've completed.

6. Emphasize soft skills: In addition to technical expertise, email marketing specialists need strong communication, teamwork, and problem-solving skills. Highlight examples from your past work experiences where you've demonstrated these abilities.

7. Quantify your achievements: Whenever possible, use numbers or percentages to illustrate the impact of your work (e.g., "Increased open rates by 25% through A/B testing" or "Managed a monthly email marketing budget of $10,000").

8. Include relevant keywords: Research common terms and phrases used in Pinterest Email Marketing Specialist job postings and incorporate them into your resume where appropriate. This will help optimize your resume for applicant tracking systems (ATS) and increase your chances of getting noticed by hiring managers.

9. Proofread thoroughly: A resume with typos or grammatical errors can leave a negative impression on potential employers. Take the time to carefully review your resume for any mistakes, and consider asking a friend or colleague to look it over as well.

10. Keep it concise: Aim for a one-page resume that highlights your most relevant skills and experience without overwhelming the reader. If you have extensive experience in the field, consider using a two-page format, but be sure to prioritize the most important information.

Related: Email Marketing Specialist Resume Examples

Key Skills Hiring Managers Look for on Pinterest Email Marketing Specialist Resumes

When applying for an Email Marketing Specialist position at Pinterest, it is essential to incorporate keywords from the job description into your application. This is because companies like Pinterest often utilize Applicant Tracking Systems (ATS) to filter and rank candidates based on their resumes' content. By including relevant keywords, such as "email marketing," "campaign management," and "data analysis," you increase your chances of passing through the ATS and being considered for the role. Ensuring that your resume reflects the specific skills and qualifications mentioned in the job description will not only help you stand out among other applicants but also demonstrate your understanding of Pinterest's requirements and expectations for the position.

When applying for email marketing specialist positions at Pinterest, you may encounter common skills and key terms such as:

Key Skills and Proficiencies
CopywritingEmail design
HTML/CSS codingData analysis
A/B testingSegmentation
PersonalizationMarketing automation
CRM managementDeliverability optimization
Analytics trackingList building and management
Subject line optimizationEmail scheduling and deployment
Mobile optimizationCAN-SPAM compliance knowledge
GDPR compliance knowledgeDrip campaign creation
Behavioral targetingConversion rate optimization
Performance reportingMultichannel integration

Related: Email Marketing Specialist Skills: Definition and Examples

Common Action Verbs for Pinterest Email Marketing Specialist Resumes

Crafting a compelling resume can be quite challenging, especially when it comes to finding different action verbs to use. Using the same verbs repeatedly can make your resume monotonous and uninteresting. As a Pinterest Email Marketing Specialist, it is essential to showcase your diverse skill set by incorporating varied action verbs in your resume. This not only demonstrates your ability to adapt and excel in various tasks but also helps capture the attention of potential employers. By employing a range of action verbs, you can effectively highlight your expertise in Pinterest marketing strategies, email campaigns, and other relevant areas, ultimately leading to a more impressive and engaging resume.

To provide you with a competitive advantage, we have assembled a list of impactful action verbs that can be utilized to enhance your resume and secure your next interview:

Action Verbs
AnalyzedOptimized
SegmentedPersonalized
DesignedTested
MonitoredTracked
EvaluatedImplemented
ManagedDeveloped
CoordinatedExecuted
ReportedEnhanced
IncreasedCollaborated
ResearchedTargeted
ScheduledMeasured

Related: What does an Email Marketing Specialist do?

Editorial staff

Photo of Brenna Goyette, Editor

Editor

Brenna Goyette

Expert Verified

Brenna is a certified professional resume writer, career expert, and the content manager of the ResumeCat team. She has a background in corporate recruiting and human resources and has been writing resumes for over 10 years. Brenna has experience in recruiting for tech, finance, and marketing roles and has a passion for helping people find their dream jobs. She creates expert resources to help job seekers write the best resumes and cover letters, land the job, and succeed in the workplace.

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