Top 10 Guest Relations Manager Certifications
Updated 16 min read
Certifications are a great way for guest relations managers to demonstrate their knowledge and expertise in the field. They can prove to employers that they have the necessary skills and qualifications to do the job well. Certifications also provide recognition of an individual's professional development and commitment to learning. This is important in a competitive job market, as it shows that a manager has taken the initiative to improve his or her skills and stay up-to-date with the latest trends in customer service. Additionally, certifications can help guest relations managers stand out from other applicants who may not have taken the time to invest in their professional development.
The purpose of this article is to review and explain the top certifications for Guest Relations Managers, and how they can help further a career in guest relations.
What are Guest Relations Manager Certifications?
Guest Relations Manager Certification is a program that provides professional training and certification to individuals who wish to pursue a career in the hospitality industry as a Guest Relations Manager. This program covers topics such as customer service, problem solving, communication, conflict resolution and other aspects of guest relations. It also includes an understanding of hotel operations, policies and procedures as well as an overview of the hospitality industry.
By completing this certification program, participants will gain valuable knowledge and skills that can help them in their role as a Guest Relations Manager. They will be better prepared to handle customer inquiries and complaints, manage customer service issues efficiently and effectively, build strong relationships with guests, maintain high standards of customer service, provide exceptional guest experiences, and develop strategies for increasing customer loyalty. In addition, they will have the ability to identify opportunities for improvement in guest relations processes and operations.
Overall, becoming certified in Guest Relations Management can help individuals expand their career prospects by demonstrating their expertise in the field. It also provides them with an advantage when applying for jobs or promotions within the hospitality industry.
Pro Tip: When considering a certification program for Guest Relations Managers, be sure to research the curriculum and accreditation of the program. Look for courses that provide a comprehensive understanding of guest service, customer relations, and hospitality management. Additionally, look for programs that offer hands-on training and real-world experience in order to gain the most from your certification.
Related: What does a Guest Relations Manager do?
Top 10 Guest Relations Manager Certifications
Here’s our list of the best certifications available to Guest Relations Managers today.
1. Certified Guest Relations Manager (CGRM)
Certified Guest Relations Manager (CGRM) is a professional certification program designed to help hospitality professionals develop their skills in customer service and guest relations. The program is designed to help hospitality professionals understand the importance of providing excellent customer service, as well as how to effectively manage guest relations.
The CGRM program takes approximately three months to complete and consists of four modules: Introduction to Customer Service, Understanding Guests, Managing Guest Relations, and Professionalism & Etiquette. Each module includes lectures, readings, case studies, and activities that are designed to give participants an understanding of the concepts covered in each module.
In order to become certified as a Certified Guest Relations Manager (CGRM), individuals must successfully complete all four modules and pass the final exam with a score of 80% or higher. Upon successful completion of the program, participants will receive a certificate from the American Hotel & Lodging Educational Institute (AHLEI).
The cost for the CGRM program varies depending on where you take it. Generally speaking, it can range anywhere from $500-$1,000 USD for the entire program.
2. Certified Hospitality Professional (CHP)
Certified Hospitality Professional (CHP) is a certification offered by the American Hotel & Lodging Educational Institute (AHLEI). It is designed to recognize hospitality professionals who have demonstrated exceptional knowledge and skills in their field. The CHP certification is a mark of distinction that can help hospitality professionals advance their careers and demonstrate their commitment to the industry.
The CHP certification requires passing an exam that covers topics such as customer service, operations, sales and marketing, human resources, finance, technology, and food safety. The exam takes approximately three hours to complete.
To get certified, applicants must first register with AHLEI and pay a fee of $299 USD. Once registered, applicants will receive access to study materials and practice tests to help them prepare for the exam. After passing the exam, applicants will receive their CHP certificate in the mail within 4-6 weeks.
The cost of the CHP certification includes the registration fee ($299 USD), study materials, practice tests, and the cost of taking the exam ($150 USD).
3. Certified Customer Service Professional (CCSP)
Certified Customer Service Professional (CCSP) is a professional certification program designed to recognize individuals who have demonstrated expertise in customer service. The CCSP certification is offered by the International Customer Service Association (ICSA).
The CCSP certification requires applicants to pass a comprehensive exam that covers all aspects of customer service. The exam consists of multiple-choice questions and is administered online. It takes approximately two hours to complete the exam, and applicants must achieve a score of 70% or higher in order to pass.
To be eligible for the CCSP certification, applicants must have at least three years of customer service experience, as well as a high school diploma or equivalent. Applicants may also need to meet additional requirements depending on their specific industry.
The cost of the CCSP certification varies depending on the applicant’s country and region. In the United States, it typically costs between $200 and $400 for the application fee, exam fee, and certification fee.
In order to maintain their certification status, CCSP certified professionals must participate in continuing education activities every two years. This includes attending workshops and seminars related to customer service or taking online courses related to customer service topics.
4. Certified Tourism Professional (CTP)
Certified Tourism Professional (CTP) is a professional designation offered by the Canadian Tourism Human Resource Council (CTHRC). It is designed to recognize those who have achieved a high level of expertise in the tourism industry. The CTP designation is awarded to individuals who have demonstrated their knowledge and experience in the field of tourism through successful completion of an approved training program.
It typically takes up to two years to complete the requirements for the CTP designation, depending on the individual's educational background and experience. To become certified, applicants must complete a minimum of 80 hours of approved coursework and pass an examination. In addition, applicants must demonstrate their commitment to continuing education by completing at least 20 hours of additional training every two years.
To get the CTP designation, applicants must first register with the CTHRC and pay a registration fee. They then need to complete an application form that includes details about their education, work experience, and other qualifications related to tourism. Once this application has been reviewed and accepted by the CTHRC, applicants will be able to begin their studies for certification.
The cost for obtaining the CTP designation varies depending on where you take your courses and which courses you take. Generally speaking, it can cost anywhere from $500-$2,000 CAD for all course materials and exam fees associated with obtaining your certification.
5. Certified Meeting Professional (CMP)
Certified Meeting Professional (CMP) is a professional certification program designed to recognize meeting professionals who have achieved the highest level of industry knowledge and expertise. The CMP program is administered by the Events Industry Council, an international organization that promotes professionalism in the meetings and events industry.
To become a Certified Meeting Professional, applicants must meet certain criteria and pass an exam. Applicants must have at least three years of full-time meeting or event management experience, or five years of part-time experience; they must also have completed at least 25 hours of continuing education related to the meetings and events industry.
The CMP exam consists of 200 multiple-choice questions covering topics such as event planning, logistics, risk management, budgeting, marketing, customer service, and more. The exam takes four hours to complete and is offered twice a year in June and December.
The cost to take the CMP exam is $400 for members of the Events Industry Council ($450 for non-members). After passing the exam, there is an annual fee of $125 to maintain your CMP designation.
6. Certified Hospitality Supervisor (CHS)
Certified Hospitality Supervisor (CHS) is a certification program designed to recognize and validate the knowledge, skills, and abilities of hospitality supervisors. The CHS program was developed by the American Hotel & Lodging Educational Institute (AHLEI) in partnership with the National Restaurant Association Educational Foundation (NRAEF).
The CHS certification is awarded after successful completion of an online exam. The exam consists of 100 multiple-choice questions that cover topics such as customer service, human resources, financial management, and operations management. To qualify for the exam, applicants must have at least one year of experience in a supervisory role in the hospitality industry.
The cost of taking the exam is $199 for AHLEI members and $299 for non-members. The fee includes access to an online study guide and practice test as well as access to a live proctor during the actual exam. It typically takes about two hours to complete the exam.
Once you pass the exam, you will receive your official CHS certificate from AHLEI within four weeks. You will also gain access to exclusive career resources such as job postings, networking opportunities, and professional development courses.
7. Certified Hotel Administrator (CHA)
Certified Hotel Administrator (CHA) is a professional certification program offered by the American Hotel & Lodging Educational Institute (AHLEI). It is designed to provide hotel professionals with the knowledge and skills needed to manage and lead successful hospitality operations. The CHA program consists of two parts: a comprehensive online course and an in-person exam.
The online course covers topics such as operational management, financial management, human resources, marketing, sales, and customer service. It takes approximately 20 hours to complete the online course.
The in-person exam is administered at AHLEI approved testing centers around the world. It consists of 100 multiple choice questions that must be completed within two hours. To pass the exam, candidates must have a score of 70% or higher.
To get certified as a CHA, you must first register for the program on the AHLEI website. After completing the online course and passing the in-person exam, you will receive your official CHA certificate from AHLEI.
The cost of becoming a Certified Hotel Administrator varies depending on where you take the exam and whether or not you are an AHLEI member. Generally speaking, it costs between $500-$600 USD to become certified as a CHA.
8. Certified Hospitality Educator (CHE)
Certified Hospitality Educator (CHE) is a certification program offered by the American Hotel & Lodging Educational Institute (AHLEI). The program is designed to recognize hospitality educators who have demonstrated excellence in teaching and training in the hospitality industry.
The CHE certification requires applicants to have a minimum of five years of experience teaching or training in the hospitality industry, as well as a bachelor’s degree or higher. In addition, applicants must pass an online exam that covers topics such as instructional design, curriculum development, assessment and evaluation, and professional development.
It typically takes approximately three months to complete the application process and take the online exam. Once you have passed the exam, you will be awarded your CHE certification.
The cost of becoming certified varies depending on the type of membership you choose with AHLEI. A basic membership costs $99 per year and allows access to all AHLEI resources including discounts on textbooks and other materials. An advanced membership costs $199 per year and includes additional benefits such as access to exclusive webinars and events.
9. Global Business Travel Association's Guest Relations Manager Certification (GBTA-GRMC)
The Global Business Travel Association’s Guest Relations Manager Certification (GBTA-GRMC) is a professional certification program designed to recognize the expertise of hospitality professionals in the field of guest relations. The certification is intended to demonstrate a commitment to excellence and professionalism in the hospitality industry.
The GBTA-GRMC requires applicants to complete a three-day training course, which covers topics such as customer service, communication, problem solving, and conflict resolution. Upon completion of the course, applicants must pass an exam in order to be certified. The exam consists of both written and practical components and must be passed with a score of 80% or higher.
The cost for the GBTA-GRMC certification is $1,200 USD for non-members, and $900 USD for members. This fee includes the cost of the three-day training course as well as the cost of taking the exam.
In order to get certified, individuals must first register for the GBTA-GRMC program online at www.gbta.org/grmc/. Once registered, individuals will receive access to an online learning portal where they can complete their training course and take their exam when ready.
Once all requirements are met, applicants will receive their official GBTA-GRMC certificate within two weeks after passing their exam. The certification is valid for two years from date of issue and can be renewed by completing additional courses or exams every two years thereafter.
10. International Council on Hotel, Restaurant and Institutional Education's Guest Relations Manager Certification (ICHRIE-GRMC).
The International Council on Hotel, Restaurant and Institutional Education’s (ICHRIE) Guest Relations Manager Certification (GRMC) is a professional certification program designed to recognize the knowledge, skills, and abilities of hospitality professionals who specialize in guest relations. The program is designed to ensure that those who have earned the certification are knowledgeable and competent in their field.
The GRMC program consists of two components: an online course and a proctored exam. The online course covers topics such as customer service, communication, problem solving, conflict resolution, and more. It takes approximately 8-10 hours to complete the course. Upon successful completion of the course, students can take the proctored exam at an ICHRIE-approved testing center. The exam tests students’ knowledge of guest relations management principles and practices.
To be eligible for the GRMC certification, applicants must have at least one year of experience in a hospitality setting or have completed an ICHRIE-approved hospitality degree or certificate program. Applicants must also submit proof of their education and/or experience with their application form.
The cost for the GRMC certification is $300 USD plus any applicable taxes or fees associated with taking the proctored exam at an approved testing center. This fee includes access to the online course materials as well as one attempt at taking the proctored exam. If an applicant needs to retake the exam, additional fees may apply.
Do You Really Need a Guest Relations Manager Certificate?
The short answer to this question is no. A Guest Relations Manager Certificate is not a necessary requirement for someone who wishes to work in the hospitality industry as a Guest Relations Manager. However, it can be beneficial for those seeking to enter this field or advance their career.
A Guest Relations Manager Certificate can provide an individual with specialized training that covers topics such as customer service, conflict resolution, and problem-solving skills. This type of certification can give potential employers an indication of an applicant’s commitment and aptitude for the role. Having this certificate may also give the individual a competitive advantage over other candidates when applying for jobs.
In addition to providing specialized knowledge, a Guest Relations Manager Certificate can also demonstrate dedication and commitment to the profession. As such, it could be beneficial in terms of networking opportunities and career advancement within the industry. It may also open up doors to future job opportunities or promotions within the company.
Ultimately, whether or not you should pursue a Guest Relations Manager Certificate is a personal choice that depends on your goals and aspirations in the hospitality industry. If you are looking to stand out from other applicants or advance quickly in your career, then it could be worth considering obtaining one of these certificates.
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FAQs About Guest Relations Manager Certifications
1. What certifications are available for Guest Relations Managers?
Answer: A variety of certifications are available, including the Certified Guest Service Professional (CGSP) and the Certified Hotel Guest Services Professional (CHGSP).
2. How long does it take to become certified as a Guest Relations Manager?
Answer: It depends on the certification program you choose, but typically it takes between 6 to 12 months to complete the program.
3. Are there any prerequisites for becoming certified as a Guest Relations Manager?
Answer: Yes, depending on the certification program you choose. Most programs require prior hospitality experience and/or a college degree in hospitality management or related field.
4. What is the cost of obtaining a certification in Guest Relations Management?
Answer: The cost varies depending on the certification program you choose, but typically ranges from $500 to $1,000 USD.
5. What are the benefits of obtaining a certification in Guest Relations Management?
Answer: Benefits include expanded knowledge and understanding of guest service principles and practices; increased job opportunities; improved job performance; enhanced professional credibility; recognition from peers and employers; and potential salary increases.