Top 10 Community Relations Manager Certifications

Certifications are important for a community relations manager in the job market because they provide proof of competence and demonstrate expertise in the field. They can also help differentiate candidates from one another and give employers confidence that their new hire has the skills needed to excel in the role. Certifications can also open up opportunities for advancement, as many employers prefer to hire employees with certifications over those without them. Finally, certifications can provide a sense of credibility and trustworthiness, especially when working with members of the local community.

The purpose of this article is to review some of the top certifications for Community Relations Managers and explain how they can contribute to a community relations manager's career.

What are Community Relations Manager Certifications?

Community relations manager certification is a professional credential that demonstrates an individual’s expertise in the field of community relations. It is typically awarded by professional organizations or educational institutions, and is designed to help those with a background in public relations, marketing, communications, or other related fields gain recognition and further their career in the field of community relations.

The certification provides holders with an understanding of current best practices in the field, and allows them to demonstrate their knowledge and skills to potential employers. This can be especially useful for those who wish to work in a specialized area such as local government or non-profit organizations. By obtaining the certification, individuals can show potential employers that they have the necessary qualifications to successfully manage public outreach and engagement initiatives on behalf of their organization. In addition, it can provide them with access to additional job opportunities within their chosen field and a greater chance of career advancement.

Pro tip: Before you pursue a community relations manager certification, make sure you have the relevant experience and knowledge to do the job. Certification is important, but it's not a replacement for having the right skills and expertise.

Related: What does a Community Relations Manager do?

Top 10 Community Relations Manager Certifications

Here’s our list of the best certifications available to Community Relations Managers today.

1. Certified Community Relations Manager (CCRM)

Certified Community Relations Manager (CCRM) is a professional certification program designed to recognize community relations professionals who demonstrate a high level of knowledge and skill in their field. The CCRM designation is awarded by the International Association of Community Relations Professionals (IACRP).

The certification process consists of two steps: an online exam and a practical assessment. The online exam covers topics such as public relations, communications, marketing, and community engagement. The practical assessment requires applicants to submit evidence of their experience in the field. This includes work samples, references, and an essay outlining their qualifications.

The entire process typically takes 6-12 months to complete. Applicants must pay a fee for each step of the certification process. The cost for the online exam is $150 USD and the cost for the practical assessment is $200 USD.

2. Certified Public Relations Professional (CPRP)

Certified Public Relations Professional (CPRP) is a certification program offered by the Global Alliance for Public Relations and Communication Management. It is an internationally recognized credential that demonstrates a professional’s commitment to excellence in the field of public relations. The CPRP designation recognizes individuals who have met rigorous standards of experience, education, and ethical practice.

To obtain the CPRP designation, applicants must meet certain eligibility requirements and pass an exam. Eligibility requirements include at least three years of professional public relations experience and a bachelor's degree or equivalent in communication or related fields.

The exam consists of 150 multiple-choice questions covering topics such as public relations theory, research and measurement, media relations, digital communications, crisis management, ethics, legal issues, and more. The exam is administered online through Prometric testing centers around the world.

The cost to take the exam varies depending on region but typically ranges from $350 - $400 USD. Additionally, there is an annual fee to maintain your certification which is currently $125 USD per year.

3. Certified Association Executive (CAE)

Certified Association Executive (CAE) is a professional certification program offered by the American Society of Association Executives (ASAE). The CAE credential is designed to recognize individuals who have achieved a high level of competency in association management and demonstrate a commitment to excellence within the profession.

It takes approximately six months to complete the CAE program. To become certified, applicants must meet certain educational and experiential requirements, pass an exam, and agree to abide by ASAE’s Code of Ethics. Applicants must have at least three years of full-time experience in association management or related fields, as well as at least 18 hours of continuing education credits in association management topics.

The cost for the CAE program varies depending on ASAE membership status; it ranges from $595 for non-members to $395 for members. The cost includes registration fees, study materials, and access to online resources.

4. Certified in Public Relations (CPR)

Certified in Public Relations (CPR) is a professional certification program offered by the Universal Accreditation Board (UAB). This certification provides public relations professionals with an industry-recognized credential that demonstrates their knowledge, experience, and commitment to the profession.

The CPR program consists of two components: a written exam and a portfolio review. The written exam tests candidates on their knowledge of public relations theory, practice, and ethics. The portfolio review requires candidates to submit examples of their work in order to demonstrate their ability to apply public relations principles in real-world situations.

It typically takes between 6 months and 1 year to complete the CPR program. Candidates must first register for the exam through the UAB website and then study for the exam using approved materials. Once they have passed the written exam, they can then submit their portfolio for review by UAB-certified reviewers.

The cost of the CPR program varies depending on where you live and which materials you use to prepare for the exam. Generally speaking, it costs around $500-$1000 USD for all fees associated with taking the exam and submitting your portfolio for review.

5. Certified Social Media Manager (CSMM)

A Certified Social Media Manager (CSMM) is a professional designation given to individuals who have demonstrated their knowledge and expertise in the field of social media management. The certification is awarded by the Social Media Marketing Institute (SMMI), an international organization dedicated to educating professionals on best practices in social media marketing.

The CSMM certification requires applicants to pass a comprehensive exam that covers topics such as content creation, analytics, customer service, and more. To be eligible for the exam, applicants must have at least two years of experience in social media management or related fields. The exam takes approximately two hours to complete and consists of multiple-choice questions.

In order to get the CSMM certification, applicants must pay a fee of $299 USD. This fee covers the cost of the exam and other associated materials. Once the exam has been completed, applicants will receive their official CSMM certificate via email within four weeks.

The CSMM certification is valid for two years from the date it was issued, after which time it must be renewed by taking another exam or completing additional continuing education credits. Renewal fees are also required and vary depending on how long it has been since your last renewal period ended.

6. Certified Government Relations Professional (CGPR)

Certified Government Relations Professional (CGPR) is a professional certification program offered by the National Institute for Governmental Purchasing (NIGP). The CGPR certification is designed to recognize those who have demonstrated knowledge and expertise in government relations, public policy, and procurement.

It typically takes about one year to complete the CGPR certification program. To get certified, you must first complete an application form and submit it along with supporting documentation. Once your application is approved, you will be required to take an online exam that covers topics such as government regulations, public policy, procurement processes, and other related topics. Once you pass the exam, you will receive your CGPR certification.

The cost of the CGPR certification varies depending on the type of coursework you choose to pursue. Generally speaking, it costs around $1,500-$2,000 to become certified. This includes all materials needed for the coursework and exam fees.

Overall, becoming a Certified Government Relations Professional can be a great way to demonstrate your knowledge and expertise in this field. It can also help open up new career opportunities in both the private and public sectors.

7. Certified Nonprofit Professional (CNP)

Certified Nonprofit Professional (CNP) is a professional certification program designed to recognize and validate the skills, knowledge, and experience of individuals working in the nonprofit sector. It is offered by the Nonprofit Leadership Alliance, a national organization dedicated to strengthening the leadership of nonprofit organizations.

The CNP certification requires passing an exam that covers topics such as fundraising, financial management, board governance, human resources, marketing and communications, volunteerism and public relations. The exam consists of multiple-choice questions and takes approximately two hours to complete. Candidates must also have at least three years of full-time work experience in the nonprofit sector in order to be eligible for the certification.

The cost of taking the CNP exam varies depending on whether you are a member or nonmember of the Nonprofit Leadership Alliance. For members, it costs $150; for nonmembers, it costs $250. Additionally, there is an annual renewal fee of $50 for both members and nonmembers.

In order to take the exam, candidates must first register online with the Nonprofit Leadership Alliance and create an account. Once registered, they can then access study materials and practice tests before taking the actual exam.

8. International Association of Business Communicators (IABC) Accreditation

The International Association of Business Communicators (IABC) Accreditation is a professional certification program that recognizes the highest level of competency and proficiency in the field of business communication. It is designed to recognize professionals who have achieved a high level of expertise in their chosen profession. The accreditation process takes approximately six months to complete, and involves both an online application and an on-site evaluation.

To be eligible for IABC accreditation, applicants must have at least five years of professional experience in business communication and/or related fields, as well as a minimum of two years as a full-time employee in the field. Applicants must also demonstrate knowledge in areas such as strategic communication planning, public relations, corporate communications, media relations, marketing communications, social media management, digital content creation, and more.

The cost for IABC accreditation varies depending on the type of membership you choose. There are three levels of membership: Basic ($245 USD), Professional ($345 USD), and Executive ($445 USD). Each level includes access to exclusive resources and discounts on IABC events. Additionally, all members receive access to the IABC Accreditation Program which includes an online application form and an on-site evaluation by an accredited assessor.

Once your application has been submitted and approved by the IABC Accreditation Board, you will receive your official certificate within four weeks of completion. This certificate is valid for three years from the date it was issued. After three years you will need to renew your accreditation by submitting another application form with updated information about your professional experience.

9. Global Alliance for Public Relations and Communication Management Certification

The Global Alliance for Public Relations and Communication Management Certification (GAPRC) is an internationally recognized certification program that provides professionals with the skills and knowledge needed to become successful in public relations and communication management. The program was developed by the Global Alliance for Public Relations and Communication Management, a network of leading public relations organizations from around the world.

The GAPRC certification is designed to help professionals demonstrate their expertise in public relations and communication management. It covers topics such as strategic planning, media relations, crisis communication, social media management, digital marketing, and more. The program also includes courses on ethics, legal issues, and global trends in communication management.

It typically takes between three to six months to complete the GAPRC certification program. To get certified, you must first attend a GAPRC-accredited training course or workshop. After completing the course or workshop, you must pass an online exam administered by the Global Alliance for Public Relations and Communication Management. Once you have passed the exam, you will receive your official GAPRC certification.

The cost of the GAPRC certification varies depending on which training course or workshop you choose to attend. Generally speaking, courses range from $500-$2,000 USD depending on length and content covered.

10. Strategic Communications Certification from the Institute for Public Relations

The Strategic Communications Certification from the Institute for Public Relations (IPR) is a professional certification program that provides recognition of advanced knowledge and skills in strategic communications. This certification is designed to validate a practitioner’s knowledge and experience in the field, as well as provide a benchmark for employers to assess an individual’s qualifications.

The certification process includes an online application, an assessment of professional experience, and a comprehensive exam. The exam consists of 150 multiple-choice questions covering topics such as communication theory, research methods, media relations, public relations writing, digital communications, and crisis management. Applicants must have at least five years of professional experience in the field in order to be eligible for the certification.

It typically takes three to six months to complete the certification process after submitting the application. The cost of the program is $995 USD for members of IPR and $1,395 USD for non-members.

Do You Really Need a Community Relations Manager Certificate?

The short answer is no. A Community Relations Manager Certificate is not necessary to become a successful community relations manager. However, depending on the type of job you are seeking, it can be beneficial to have one.

A Community Relations Manager Certificate can provide you with the knowledge and skills needed to understand and effectively manage relationships between organizations and their local communities. It can also demonstrate your commitment to professional development and your dedication to developing successful relationships with customers, clients, partners, and other stakeholders in the community. Additionally, having a certificate may make you more attractive to employers when applying for jobs or promotions.

Ultimately, whether or not you need a Community Relations Manager Certificate will depend on the type of job you are looking for. If you are seeking an entry-level position in the field of community relations management, then having a certificate may not be necessary. However, if you are looking for more advanced positions or roles that require additional skills and expertise, then having a certificate could help set you apart from other applicants. Ultimately, it is up to each individual to decide if obtaining a certificate would benefit them in their career goals.

Related: Community Relations Manager Resume Examples

FAQs About Community Relations Manager Certifications

1. What is a Community Relations Manager Certification?

Answer: A Community Relations Manager Certification is a professional credential that validates an individual’s knowledge and skills in developing and managing relationships with local communities, organizations, and stakeholders. It typically involves completing coursework and passing an exam to demonstrate proficiency in topics such as public relations, marketing, volunteer management, event planning, media relations, and more.

2. How do I become certified as a Community Relations Manager?

Answer: To become certified as a Community Relations Manager you must complete an accredited certification program that includes coursework and passing an exam. You may also need to have relevant work experience or other qualifications depending on the specific program you choose.

3. What are the benefits of becoming certified as a Community Relations Manager?

Answer: Becoming certified as a Community Relations Manager can help you advance your career by demonstrating your expertise in the field. It can also open up new job opportunities and increase your earning potential. Additionally, it can give you access to special resources such as networking events and educational conferences related to community relations management.

4. What are the requirements for maintaining my certification?

Answer: Requirements for maintaining certification vary between programs but typically involve completing continuing education credits or retaking the certification exam every few years to stay up-to-date on best practices in community relations management.

5. Where can I find information about available certifications?

Answer: There are many different certifying organizations that offer community relations manager certifications so it’s important to research which one is right for you. You can find information about available certifications by searching online or asking other professionals in your field for recommendations.