Assistant Brand Manager

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Resume samples

Margarie Pilgram

margarie.pilgram@gmail.com | (529) 299-0437 | Atlanta, GA

Summary


I am an assistant brand manager with over 3 years of experience in the field. I have worked on projects for some of the world's leading brands and have a proven track record in delivering results. I am highly organised and efficient, with excellent communication skills. I am also creative and resourceful, able to think outside the box to come up with innovative solutions to problems.

Experience


Assistant Brand Manager at Procter & Gamble, IDApr 2022 - Present

  • Led the development of a new product launch, which achieved $8 million in sales within the first 6 months.
  • Successfully managed a budgets totaling over $1.5 million and delivered cost savings of 10%.
  • Led cross-functional teams to develop annual marketing plans that generated an ROI of 15% or higher for 3 consecutive years.
  • Developed and implemented social media campaigns that increased brand awareness by 20% among target audiences.

Associate Brand Manager at Johnson & Johnson, IDJul 2019 - Mar 2022

  • Led the development and launch of a new product line that generated $12 million in sales within the first year.
  • Developed and executed marketing campaigns that resulted in a 20% increase in brand awareness.
  • Managed social media accounts with a monthly reach of 2 million people, resulting in increased website traffic by 15%.
  • Negotiated contracts with vendors that saved the company 10% on annual marketing spend.
  • Wrote copy for all collateral including brochures, website content, email blasts, and ads which helped to drive conversions by 5%.
  • Planned and executed trade show presence at 3 major industry events, leading to an uptick in sales inquiries by 25%.

Education


Bachelor of Science in Marketing at University of California, BerkeleyAug 2015 - May 2019

Some skills I've learned are effective communication, teamwork, time management, and critical thinking.

Skills


  • Marketing
  • Branding
  • Advertising
  • Social Media Marketing
  • Event Planning/Coordination
  • Project Management

Nayelis Schelble

nayelis.schelble@gmail.com | (320) 559-5003 | 201 Oxford St, Birmingham, AL 35233, USA

Summary


I am an assistant brand manager with over three years of experience. I have a proven track record in managing and executing successful marketing campaigns, as well as developing creative content across multiple platforms. I am extremely organized and detail-oriented, with excellent communication skills that allow me to effectively manage relationships with internal and external stakeholders. I am passionate about the work that I do, and my goal is always to drive results that exceed expectations while also delivering exceptional customer experiences.

Experience


Assistant Brand Manager at Coca Cola, ALMay 2022 - Present

  • Led the development and implementation of a successful rebranding campaign that increased brand awareness by 15%.
  • Developed marketing plans that generated $2 million in new revenue.
  • Implemented social media campaigns that grew followers by 20% and engagement by 30%.
  • Wrote copy for ad campaigns, website, email marketing, and other collateral that helped increase sales conversion rates by 10%.
  • Managed budgets totaling $1 million annually.
  • Negotiated contracts with vendors resulting in savings of 15%.

Associate Brand Manager at Pepsi, ALAug 2019 - Mar 2022

  • Led the rebranding of a flagship product, increasing sales by 15%.
  • Managed a $1MM advertising budget and delivered ROI of 120%.
  • Developed an award-winning social media campaign that increased brand awareness by 25%.
  • Wrote copy for all marketing collateral including website content, brochures, and email campaigns.
  • Negotiated with vendors to secure discounts on print and digital advertising placements.
  • Organized trade show booths and events which resulted in 500 new leads.

Education


Bachelor of Science in Marketing at The University of Alabama, ALSep 2014 - May 2019

Some skills I've learned are: effective communication, marketing research, writing marketing plans, and managing budgets.

Skills


  • Marketing
  • Branding
  • Advertising
  • Social Media Marketing
  • Event Planning
  • Project Management