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Top 12 Special Events Manager Skills to Put on Your Resume

Crafting an impactful resume as a Special Events Manager requires a strategic showcase of your most compelling skills to stand out in the competitive event planning industry. Highlighting a blend of creativity, organizational prowess, and leadership abilities demonstrates your capacity to successfully orchestrate memorable and efficient events.

Top 12 Special Events Manager Skills to Put on Your Resume

Special Events Manager Skills

  1. Eventbrite
  2. Cvent
  3. Trello
  4. Slack
  5. Zoom
  6. Asana
  7. Salesforce
  8. Hootsuite
  9. Canva
  10. Mailchimp
  11. QuickBooks
  12. Adobe Photoshop

1. Eventbrite

Eventbrite is an online platform that allows special events managers to create, promote, manage, and sell tickets for events.

Why It's Important

Eventbrite is crucial for a Special Events Manager as it streamlines event organization, ticketing, and promotion, enhancing efficiency and reach, and providing valuable attendee insights for future event planning.

How to Improve Eventbrite Skills

Improving Eventbrite for a Special Events Manager can focus on enhancing user experience, providing more robust marketing tools, and improving data analytics. Here's a concise plan:

  1. Streamline User Experience: Simplify the event creation process with a more intuitive interface. Include step-by-step guides specifically tailored for Special Events Managers.

  2. Enhanced Marketing Tools: Integrate advanced social media tools directly within Eventbrite, allowing for automated posts, tracking engagement, and direct communication with attendees.

  3. Improved Data Analytics: Implement more detailed analytics features to give insights into attendee demographics, behavior, and feedback, aiding in the planning of future events.

  4. Customizable Event Pages: Allow more flexibility in designing event pages, including custom HTML and CSS, to better reflect the brand and theme of the event.

  5. Enhanced Mobile App Functionality: Develop a more powerful Eventbrite Organizer mobile app that includes full event management capabilities, from sales tracking to on-the-spot ticket sales and attendee check-in.

By focusing on these areas, Eventbrite can significantly improve the experience for Special Events Managers, making the platform more powerful and user-friendly.

How to Display Eventbrite Skills on Your Resume

How to Display Eventbrite Skills on Your Resume

2. Cvent

Cvent is a cloud-based software platform that provides solutions for event management, enabling Special Events Managers to plan, manage, and execute events efficiently through tools for registration, venue selection, marketing, and analytics.

Why It's Important

Cvent is important for a Special Events Manager because it streamlines the planning, management, and execution of events, providing tools for registration, venue selection, marketing, and analytics, thus enhancing efficiency and attendee experience.

How to Improve Cvent Skills

To enhance Cvent as a Special Events Manager, focus on the following strategies:

  1. Integration Mastery: Deepen your understanding and utilization of Cvent's integration capabilities with other platforms (CRM, email marketing, etc.) to streamline operations and improve attendee experience.

  2. Advanced Features Use: Explore and use Cvent's advanced features, such as custom reporting, mobile event apps, and onsite solutions, to create a seamless and engaging event experience.

  3. Personalization: Leverage Cvent's data collection and analysis tools to personalize event communications and experiences. Tailoring content and interactions can significantly improve attendee satisfaction and engagement.

  4. Training and Certification: Enhance your expertise by completing Cvent Certification Programs and attending Cvent CONNECT conferences for networking and learning about new features and best practices.

  5. Feedback Loop: Utilize post-event surveys through Cvent to gather attendee feedback. Analyze this data to make informed improvements for future events. Aim for continual improvement based on real user experiences.

By focusing on these areas, you can significantly improve your use of Cvent, leading to more successful and impactful events.

How to Display Cvent Skills on Your Resume

How to Display Cvent Skills on Your Resume

3. Trello

Trello is a web-based project management application that allows special events managers to organize tasks, track progress, and collaborate with team members using boards, lists, and cards in a highly visual and intuitive interface.

Why It's Important

Trello is important for a Special Events Manager as it facilitates organized planning, task tracking, and team collaboration, ensuring seamless coordination and execution of event details.

How to Improve Trello Skills

To enhance Trello for a Special Events Manager, consider the following concise strategies:

  1. Customize Boards for Each Event: Create dedicated boards for each event to track tasks, deadlines, and progress. Trello's Guide offers a step-by-step process.

  2. Use Power-Ups: Integrate useful Power-Ups such as Google Calendar for scheduling, Butler for automation, and Custom Fields for detailed information. Explore available Power-Ups.

  3. Implement Labels and Filters: Organize cards with color-coded labels for quick identification of tasks by category (e.g., catering, logistics). Learn about using labels.

  4. Collaborate Efficiently: Share boards with team members and external vendors for real-time updates. Ensure to manage permissions appropriately. Trello's collaboration tools can be explored for better management.

  5. Automate Repetitive Tasks: Utilize Butler to automate common tasks like sending reminders, moving cards, or updating checklists. Discover how to automate with Butler.

  6. Regularly Review and Update Boards: Schedule weekly reviews to ensure all tasks are on track and update the boards accordingly. This keeps your event planning process dynamic and adaptable.

By implementing these strategies, a Special Events Manager can significantly improve their efficiency and effectiveness in managing events through Trello.

How to Display Trello Skills on Your Resume

How to Display Trello Skills on Your Resume

4. Slack

Slack is a digital communication platform that facilitates instant messaging, file sharing, and collaboration among teams, making it a valuable tool for Special Events Managers to coordinate tasks, communicate with staff, and manage event planning efficiently.

Why It's Important

Slack is crucial for a Special Events Manager as it streamlines communication, enables efficient coordination with team members and vendors, and facilitates the organization of event details, all in real-time, ensuring smooth event execution.

How to Improve Slack Skills

To enhance Slack for a Special Events Manager, focus on streamlining communication and event coordination:

  1. Integrate Calendars: Sync your Google Calendar or Outlook Calendar to manage events directly within Slack.
  2. Automate Notifications: Use Zapier to automate reminders and notifications for events, reducing manual updates.
  3. Collaborate with External Partners: Set up Shared Channels for real-time collaboration with vendors and partners, ensuring all parties stay informed.
  4. Organize Channels: Create dedicated channels for each event or task, streamlining communication and file sharing.
  5. Use Slack Polls: Implement Simple Poll for quick decision-making on event details with your team.
  6. Centralize Resources: Utilize Google Drive or Dropbox integration for easy access to event documents and resources within Slack.

By leveraging these strategies, a Special Events Manager can optimize Slack for efficient planning and execution of events.

How to Display Slack Skills on Your Resume

How to Display Slack Skills on Your Resume

5. Zoom

Zoom is a digital communication platform that offers video and audio conferencing, webinars, and chat, facilitating virtual meetings and events.

Why It's Important

Zoom is crucial for a Special Events Manager as it provides a reliable, versatile platform for hosting virtual events, facilitating seamless coordination, engaging remote participants, and ensuring broad accessibility, thereby expanding the event's reach and impact.

How to Improve Zoom Skills

To improve Zoom for a Special Events Manager, focus on these key areas:

  1. Enhance Engagement: Use Zoom's breakout rooms for smaller group interactions during large events. This fosters closer communication and networking.

  2. Optimize Audio-Visual Quality: Invest in a high-quality webcam and microphone to ensure clear visuals and audio, enhancing the overall participant experience.

  3. Customize Visuals: Utilize Zoom's virtual backgrounds and branding options to create a professional and branded event environment.

  4. Leverage Polling and Q&A: Engage your audience with live polls and Q&A sessions, making the event interactive and gathering valuable feedback.

  5. Streamline Event Management: Integrate Zoom with event management tools like Eventbrite for efficient registration, attendee tracking, and follow-up.

  6. Practice and Prepare: Conduct a dry run using Zoom's test meeting feature to ensure all technical aspects are smooth.

  7. Enhance Security: Apply Zoom’s security best practices like waiting rooms, passcodes, and participant authentication to protect your event.

By focusing on these areas, a Special Events Manager can significantly enhance the quality and impact of their Zoom events.

How to Display Zoom Skills on Your Resume

How to Display Zoom Skills on Your Resume

6. Asana

Asana is a project management tool that helps Special Events Managers organize, track, and manage event details, tasks, and team collaborations in one central place for efficient planning and execution.

Why It's Important

Asana is important for a Special Events Manager as it streamlines project management and collaboration, enabling efficient planning, tracking, and execution of event-related tasks and deadlines within a team.

How to Improve Asana Skills

To improve Asana for a Special Events Manager, consider these concise strategies:

  1. Template Customization: Create and customize templates specific to various event types to streamline planning and execution. Asana Templates Guide

  2. Integrate Tools: Use integrations with external tools (e.g., Google Drive, Slack) for seamless communication and document sharing. Asana Integrations

  3. Timeline Feature: Utilize the Timeline view for detailed scheduling and to visualize event planning stages, making adjustments as needed. Asana Timeline

  4. Task Dependencies: Set up task dependencies to ensure tasks are completed in the correct order, crucial for event planning. Setting up Dependencies

  5. Forms for Requests: Implement Asana forms for internal and external stakeholders to submit requests or information, centralizing data collection. Asana Forms

  6. Automate Repetitive Work: Use Asana’s automation features to reduce manual tasks, such as automatic task assignments or status updates. Asana Automation

  7. Feedback and Approval Workflow: Create a workflow for gathering feedback and approvals on event aspects, ensuring timely decisions. Feedback and Approval

  8. Regular Review Meetings: Schedule regular Asana-based review meetings to ensure all team members are aligned and tasks are on track. Include the meeting agenda and notes within Asana for easy access.

  9. Custom Fields and Tags: Use custom fields and tags for better organization and to filter tasks relevant to specific events, vendors, or priorities. Custom Fields

By implementing these strategies, a Special Events Manager can significantly enhance efficiency, communication, and organization within Asana, leading to more successful and smoothly run events.

How to Display Asana Skills on Your Resume

How to Display Asana Skills on Your Resume

7. Salesforce

Salesforce is a cloud-based customer relationship management (CRM) platform that helps businesses connect with and manage their customers, streamline processes, and improve profitability. For a Special Events Manager, it can be utilized for event planning, customer engagement, tracking attendees, and analyzing event success metrics.

Why It's Important

Salesforce is important for a Special Events Manager because it centralizes customer information, streamlines event management processes, enhances customer engagement, and provides insights through data analytics, leading to more organized, efficient, and successful events.

How to Improve Salesforce Skills

To improve Salesforce for a Special Events Manager, focus on these concise strategies:

  1. Customize Dashboards for Event Insights: Tailor Salesforce dashboards to track key event metrics such as attendee engagement, sponsor ROI, and ticket sales in real-time. (Salesforce Dashboard Customization)

  2. Integrate Event Management Tools: Use AppExchange to find and integrate specialized event management apps like Eventbrite or Cvent for seamless event planning and execution. (AppExchange)

  3. Automate Communications: Implement automated workflows for personalized attendee follow-ups, reminders, and thank-you messages, enhancing attendee experience. (Process Automation)

  4. Leverage Salesforce Mobile: Utilize the Salesforce Mobile App to manage events on-the-go, accessing critical data and making real-time updates. (Salesforce Mobile App)

  5. Utilize Reports for Post-Event Analysis: Create detailed reports for post-event analysis to evaluate success and identify areas for improvement. (Salesforce Reports and Dashboards)

  6. Enhance Collaboration with Chatter: Use Chatter for internal team communication and collaboration on event tasks and updates. (Salesforce Chatter)

By implementing these strategies, a Special Events Manager can significantly enhance the efficiency and effectiveness of event management within Salesforce.

How to Display Salesforce Skills on Your Resume

How to Display Salesforce Skills on Your Resume

8. Hootsuite

Hootsuite is a social media management platform that allows a Special Events Manager to schedule, publish, and monitor conversations across multiple social media channels from one dashboard, facilitating efficient event promotion and engagement with attendees.

Why It's Important

Hootsuite is important for a Special Events Manager because it enables efficient management of multiple social media accounts, simplifying the process of scheduling posts, engaging with audiences, and analyzing the performance of event promotions across platforms, all from a single dashboard. This streamlines communication, saves time, and enhances the visibility and success of events.

How to Improve Hootsuite Skills

To enhance Hootsuite for a Special Events Manager, focus on these key areas:

  1. Integration of Advanced Analytics Tools: Enhance decision-making by integrating Google Analytics and Tableau for in-depth event performance analysis.

  2. Automated Content Scheduling: Utilize Buffer to streamline and automate social media posts, ensuring consistent engagement without manual intervention.

  3. Enhanced Collaboration Features: Incorporate Slack for real-time team communication, enabling quicker responses and better coordination for event promotions.

  4. Customizable Dashboards: Use Trello for customizable planning and tracking, offering a clear overview of all event-related tasks and their statuses.

  5. Direct Event Registration Links: Implement direct integration with event platforms like Eventbrite to facilitate easy registration through social media channels, increasing conversion rates.

By focusing on these enhancements, a Special Events Manager can significantly improve the efficiency and effectiveness of event promotion and management through Hootsuite.

How to Display Hootsuite Skills on Your Resume

How to Display Hootsuite Skills on Your Resume

9. Canva

Canva is an online design and publishing tool that allows special events managers to easily create professional-quality graphics, presentations, and marketing materials for their events, without needing advanced design skills.

Why It's Important

Canva is essential for a Special Events Manager as it offers an intuitive, user-friendly platform for designing professional-looking event materials such as invitations, posters, and social media graphics, streamlining the promotion and branding of events efficiently.

How to Improve Canva Skills

To enhance Canva for a Special Events Manager, focus on:

  1. Custom Templates: Design specialized event templates (invitations, posters, etc.) for quick customization and branding consistency.
  2. Collaboration Tools: Enhance real-time collaboration features for seamless teamwork on event designs. Canva Collaboration.
  3. Integration with Event Platforms: Enable direct integration with event management platforms like Eventbrite for easy design import/export. Eventbrite Integration.
  4. Expanded Asset Library: Increase the library of event-specific graphics and photos for diverse themes and occasions.
  5. Interactive Designs: Develop features for creating interactive content such as animated invitations or RSVP forms. Canva Interactive Designs.
  6. Training Resources: Offer targeted training materials and tutorials for event managers to maximize the use of Canva in event planning and execution. Canva Design School.

How to Display Canva Skills on Your Resume

How to Display Canva Skills on Your Resume

10. Mailchimp

Mailchimp is an all-in-one marketing platform that specializes in email marketing, allowing Special Events Managers to create, send, and track email campaigns and invitations to effectively communicate with and engage their event attendees.

Why It's Important

Mailchimp is important for a Special Events Manager because it streamlines communication with attendees through efficient email marketing and automation, allowing for personalized engagement, timely updates, and tracking of RSVPs and feedback, ultimately enhancing event organization and success.

How to Improve Mailchimp Skills

To enhance Mailchimp for a Special Events Manager, focus on these concise strategies:

  1. Segment Your Audience: Create detailed segments for your audience based on past event attendance, interests, and engagement levels. This allows for more personalized and targeted email campaigns. Mailchimp's Guide to Segmentation.

  2. Use Predictive Insights: Leverage Mailchimp's predictive insights to better understand the potential spending behavior and engagement of your subscribers, tailoring your event promotions accordingly. About Predictive Insights.

  3. Automate Event Reminders: Set up automated email sequences for event reminders, post-event thank you messages, and feedback surveys. This keeps your audience engaged and provides valuable feedback for future events. Guide to Email Automation.

  4. Enhance Email Designs: Utilize Mailchimp's design tools and templates to create visually appealing emails that are consistent with your event's branding and theme. A/B test different designs to see what works best. Email Design Guide.

  5. Integrate with Event Platforms: Connect Mailchimp with your event management platform (like Eventbrite) for seamless attendee data synchronization and targeted follow-ups. Mailchimp Integrations Directory.

  6. Track and Analyze: Use Mailchimp's reporting tools to track opens, clicks, and conversions. Analyze this data to continuously refine your email strategy and improve future event promotions. Understanding Your Reports.

By focusing on these strategies, a Special Events Manager can significantly enhance their Mailchimp campaigns, leading to better engagement and higher attendance at events.

How to Display Mailchimp Skills on Your Resume

How to Display Mailchimp Skills on Your Resume

11. QuickBooks

QuickBooks is an accounting software designed to manage finances, including tracking expenses, creating invoices, and generating financial reports, aiding a Special Events Manager in budgeting and financial oversight for events.

Why It's Important

QuickBooks is important for a Special Events Manager as it streamlines financial management, enabling efficient budget tracking, invoice management, and expense monitoring, ensuring accurate and up-to-date financial oversight for successful event planning and execution.

How to Improve QuickBooks Skills

Improving QuickBooks for a Special Events Manager involves streamlining financial processes and integrating specialized tools. Here's how:

  1. Automate Event Financials: Use QuickBooks' automation features for invoicing and billing to save time. QuickBooks Automation

  2. Integrate with Event Management Software: Connect QuickBooks with event management platforms like Eventbrite or Cvent for seamless financial tracking. Apps that Integrate with QuickBooks

  3. Customize Financial Reports: Tailor reports in QuickBooks to monitor event budgets, expenses, and ROI more effectively. Customize Reports in QuickBooks

  4. Utilize Mobile Features: Use the QuickBooks mobile app for on-the-go financial management, crucial for event planning. QuickBooks Mobile App

  5. Access QuickBooks Training: Enhance your QuickBooks skills with training specifically tailored for the events industry. QuickBooks Training

By following these steps, a Special Events Manager can leverage QuickBooks more efficiently for event planning and management.

How to Display QuickBooks Skills on Your Resume

How to Display QuickBooks Skills on Your Resume

12. Adobe Photoshop

Adobe Photoshop is a digital imaging and graphic design software used for editing and enhancing photos, creating designs, and preparing visuals, essential for promoting and visualizing special events.

Why It's Important

Adobe Photoshop is important for a Special Events Manager because it enables the creation of professional-quality, customized visual content such as invitations, banners, and promotional materials, enhancing event branding and communication.

How to Improve Adobe Photoshop Skills

Improving Adobe Photoshop for a Special Events Manager involves enhancing functionality for event-specific graphics creation, streamlining workflow, and integrating event management tools. Here are concise tips:

  1. Custom Templates: Create or download Photoshop templates tailored for common event materials (e.g., invitations, banners, social media posts). This saves time and ensures brand consistency.

  2. Batch Processing: Learn to use batch processing for applying the same edits (like resizing or watermarking) to multiple images at once, perfect for event photos. Adobe's guide on batch processing is a good starting point.

  3. Automation and Actions: Automate repetitive tasks by creating actions. This is especially useful for applying specific sets of adjustments or effects to images. Check out Adobe's tutorial on creating and using actions.

  4. Photoshop Plugins: Incorporate plugins that cater to event management needs, such as calendar integration for scheduling or plugins that streamline the creation of promotional materials. Adobe Exchange offers a variety of plugins that could be explored.

  5. Social Media Integration: Utilize tools and plugins that allow direct posting to social media platforms, making the promotion of events more efficient. This involves keeping abreast of the latest integrations available within Photoshop or through third-party plugins.

  6. Learning Resources: Continuously improve your Photoshop skills by utilizing Adobe's own tutorials and resources tailored to design and event management. Adobe Discover offers a range of tutorials that can help refine your skills.

By focusing on these areas, a Special Events Manager can significantly enhance their use of Adobe Photoshop, making the process of creating and managing event-related visuals more efficient and effective.

How to Display Adobe Photoshop Skills on Your Resume

How to Display Adobe Photoshop Skills on Your Resume