What does a Medical Sales do?

Learn all about Medical Sales duties, skills and much more. Get expert advice on how to become a Medical Sales.

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Brenna Goyette
Certified Professional Resume Writer, Career Expert

Published 3 min read

A medical sales representative is responsible for promoting and selling products or services to healthcare professionals. They work with customers to identify their needs and provide solutions that meet those needs. Medical sales representatives typically have a background in science or healthcare.

Medical Sales job duties include:

  • Meeting with doctors and other medical staff to discuss product features
  • Answering questions from doctors and other medical staff about products
  • Demonstrating products to doctors and other medical staff
  • Keeping up to date on the latest medical research and developments
  • Attending medical conferences and conventions
  • Planning and executing marketing campaigns for products
  • Developing sales strategies for new and existing products
  • Monitoring competitor activity and product launches
  • Managing budgets for marketing and promotional activities

Medical Sales Job Requirements

Most medical sales jobs require a bachelor’s degree, although some may require only an associate’s degree. In addition, most employers prefer to hire candidates with previous sales experience, and many will require certification from the Medical Sales Association.

Medical Sales Skills

  • Prospecting
  • Cold calling
  • Lead generation
  • Client relationship management
  • Product knowledge
  • Industry knowledge
  • Competitive analysis
  • Territory management
  • Goal oriented
  • Self-starter
  • Highly motivated
  • Excellent communication

Related: Top Medical Sales Skills: Definition and Examples

How to become a Medical Sales

The medical sales industry is a highly competitive one. To be successful in this field, you need to have a strong desire to sell, be knowledgeable about the products you are selling, and be able to build relationships with potential customers.

Here are some tips on how to become a successful medical sales professional:

1. Do your research. Learn as much as you can about the products you will be selling. This will give you an edge when speaking with potential customers.

2. Build relationships. In order to be successful in medical sales, you need to build relationships with potential customers. Get to know them and their needs so that you can better sell them on the products or services you are offering.

3. Be persistent. Don’t give up if you don’t make a sale right away. Keep trying and eventually you will find success.

4. Offer incentives. Offering incentives to customers can often be the key to making a sale. If you can offer something that the customer values, they are more likely to do business with you.

5. Be knowledgeable about your competition. In order to beat out your competition, you need to know what they are offering and why their products or services are better than yours. Use this knowledge to your advantage when selling to potential customers.

Related: Medical Sales Resume Example

Related: Medical Sales Interview Questions (With Example Answers)