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Top 11 Retail Sales Assistant Certifications

Photo of Brenna Goyette
Brenna Goyette
Certified Professional Resume Writer, Career Expert

Updated 17 min read

Certifications are important for a retail sales assistant in the job market because they demonstrate the employee’s knowledge of specific aspects of the job. Certifications can also help to increase an employee’s credibility in the eyes of employers, as having a certification shows that the individual has taken the initiative to learn more about their job and how to do it better. Additionally, certified retail sales assistants may be able to command higher salaries than those without certifications, as employers often view them as more reliable and knowledgeable employees. Finally, certifications can open up opportunities for advancement within the company or even within the industry, by showing potential employers that an individual is dedicated to their career and willing to go above and beyond what is expected.

The purpose of this article is to review the top certifications for Retail Sales Assistants and explain how they can help advance a Retail Sales Assistant's career.

What are Retail Sales Assistant Certifications?

Retail Sales Assistant certification is a qualification awarded to individuals who have successfully completed an accredited program of study related to the retail industry. This certification provides proof that the individual has the necessary skills and knowledge required for a successful career in retail sales. It can help demonstrate to employers that an individual is knowledgeable about customer service, sales strategies, product knowledge, merchandising, and store operations. Certification can also provide a competitive edge in job searches and advancement opportunities. In addition, it can help demonstrate to customers that an individual is highly qualified and capable of providing exceptional customer service. Finally, having a Retail Sales Assistant certification can help validate an individual's commitment to their profession and provide motivation for continued education and professional development.

Pro Tip: Make sure to research the certification requirements for a retail sales assistant position in your area before applying. Some regions may require additional certifications or qualifications, so it's important to be aware of what is needed in order to make sure you can meet the requirements.

Related: What does a Retail Sales Assistant do?

Top 11 Retail Sales Assistant Certifications

Here’s our list of the best certifications available to Retail Sales Assistants today.

1. Certified Retail Sales Professional (CRSP)

Certified Retail Sales Professional (CRSP) is a professional certification program designed to recognize retail sales professionals who demonstrate the highest standards of excellence in their field. The CRSP program is administered by the National Retail Federation (NRF), the world’s largest retail trade association.

The CRSP certification is based on a comprehensive set of competencies and skills that are essential for success in retail sales. These include customer service, product knowledge, communication, problem-solving, and sales techniques. To become certified, candidates must pass an exam that covers these topics and demonstrate a commitment to continuing education and professional development.

It typically takes about six months to complete the CRSP certification process. Candidates must first submit an application to NRF and pay a $200 application fee. Once approved, they will be assigned a mentor who can provide guidance throughout the process. After completing all coursework and passing the exam, candidates will receive their official CRSP certificate from NRF.

The cost of becoming certified varies depending on the specific requirements of each candidate’s employer or organization. In addition to the $200 application fee, there may also be fees associated with taking the exam or purchasing study materials such as textbooks or online courses.

2. Certified Professional Retailer (CPR)

Certified Professional Retailer (CPR) is a certification program designed to recognize individuals who have achieved a high level of expertise in the retail industry. The program is administered by the National Retail Federation (NRF). It is designed to provide retail professionals with the knowledge and skills needed to excel in their roles and advance their careers.

The program consists of two levels: Certified Professional Retailer (CPR) Level 1, which focuses on basic retail operations, and Certified Professional Retailer (CPR) Level 2, which focuses on advanced retail operations.

It typically takes between six months and one year to complete the CPR program. To become certified, applicants must pass an exam that covers topics such as customer service, inventory management, merchandising principles, store operations, and marketing strategies.

To get started in the CPR program, applicants must first complete an online application form and submit it along with a fee of $100 USD. After submitting the application form, applicants will receive an email with instructions for completing the exam. Once they have passed the exam, they will receive their official CPR certification from NRF.

The cost of becoming a Certified Professional Retailer (CPR) varies depending on the level of certification desired. The cost for Level 1 certification is $100 USD and Level 2 certification is $200 USD.

3. National Retail Federation Certification (NRF)

The National Retail Federation (NRF) Certification is a program designed to recognize professionals in the retail industry who have achieved a high level of expertise and knowledge. The certification program is administered by the NRF, which is the world's largest retail trade association.

It takes approximately three months to complete the NRF certification process, depending on how quickly you can complete the required coursework and exams. To get certified, you must first pass an exam that covers topics such as customer service, store operations, merchandising, and marketing. After passing this exam, you will need to submit an application for certification along with supporting documentation such as transcripts and letters of recommendation. Once your application is approved, you will be issued a certificate of recognition from the NRF.

The cost of getting certified through the NRF varies depending on the type of certification you are seeking. Generally speaking, basic certifications cost around $300 USD while more advanced certifications can cost upwards of $500 USD or more.

4. Customer Service Representative Certification (CSRC)

The Customer Service Representative Certification (CSRC) is an industry-recognized certification program that provides customer service representatives with the knowledge and skills necessary to effectively handle customer inquiries, complaints, and requests. It is designed to help customer service professionals develop their ability to communicate effectively, provide excellent customer service, and gain a better understanding of customer needs. The CSRC is offered by the International Customer Service Association (ICSA).

The certification process typically takes between three and six months to complete. To obtain the CSRC, individuals must pass an online exam that covers topics such as communication skills, problem solving techniques, customer service best practices, and more. The cost of the exam varies depending on the provider but typically ranges from $100-$200 USD. In addition to passing the exam, applicants must also have at least two years of relevant work experience in order to be eligible for the certification.

Once certified, individuals can use their CSRC credentials to demonstrate their commitment to providing excellent customer service and demonstrate their expertise in this area. Additionally, having a CSRC credential may open up new job opportunities or promotions within a company or organization.

5. Professional in Merchandising Management (PMM)

Professional in Merchandising Management (PMM) is a certification program that provides professionals with the skills and knowledge necessary to excel in the field of merchandising. PMM is designed to help professionals understand the fundamentals of merchandising, including understanding consumer behavior, product selection, pricing strategies, visual merchandising, and more. The program also covers topics such as retail management, store operations, and customer service.

The PMM certification program typically takes between 6-12 months to complete depending on the individual’s prior experience and commitment level. To get certified as a PMM professional one must first pass an exam administered by the National Retail Federation (NRF). This exam consists of multiple choice questions related to retailing principles and practices. Once an individual has passed this exam they are eligible for certification as a PMM professional.

The cost of getting certified as a PMM professional varies depending on the provider offering the course. Generally speaking, it can range from $500-$2000 USD depending on the length of the course and any additional material or services offered.

Overall, Professional in Merchandising Management (PMM) is a great way for professionals looking to gain expertise in retailing principles and practices to do so quickly and affordably. It provides individuals with valuable knowledge that will help them succeed in their careers while also helping them stand out among other applicants when applying for jobs or promotions within their current organization.

6. Certified Sales Associate (CSA)

Certified Sales Associate (CSA) is a professional certification designed for sales professionals. It is offered by the National Association of Sales Professionals (NASP). The CSA certification provides sales professionals with the knowledge and skills needed to be successful in their field.

It typically takes about 6-8 weeks to complete the CSA program, depending on how quickly you can complete the coursework and exams. To become certified, you must first pass an online assessment that covers topics such as customer service, selling techniques, product knowledge, and more. After passing the assessment, you will then need to complete an online training program that covers topics such as communication skills, negotiation strategies, and other sales-related topics.

The cost of becoming certified varies depending on which organization offers the certification. Generally speaking, it costs around $500-$1,000 to become certified through NASP or another organization offering a similar program.

In addition to completing the coursework and exams required for certification, it is also important to stay up-to-date on industry trends and best practices in order to remain competitive in the marketplace.

7. Certified Retail Manager (CRM)

Certified Retail Manager (CRM) is a professional certification program designed to recognize retail professionals with the knowledge, skills, and abilities to effectively manage a retail operation. It is offered by the National Retail Federation (NRF), the world’s largest retail trade association.

The CRM program is divided into four levels: Bronze, Silver, Gold, and Platinum. Each level requires different levels of experience and knowledge in order to qualify for certification. The Bronze Level is designed for entry-level retail managers who have worked in the industry for at least one year; the Silver Level requires two years of experience; the Gold Level requires three years of experience; and the Platinum Level requires five or more years of experience.

It typically takes between six months to one year to complete all requirements for each level of certification. To become certified, applicants must pass an online exam that covers topics such as customer service, store operations, merchandising, inventory management, human resources management, financial management, and marketing. Applicants must also submit a portfolio that demonstrates their knowledge and skills in retail management.

The cost for certification varies depending on which level you are pursuing. The Bronze Level costs $250; Silver costs $500; Gold costs $750; and Platinum costs $1,000.

8. Certified Store Manager (CSM)

Certified Store Manager (CSM) is a professional certification program designed to recognize and reward individuals who have demonstrated the knowledge, skills, and abilities necessary to successfully manage retail stores. The CSM program is administered by the National Retail Federation (NRF), the world’s largest retail trade association.

The CSM certification process typically takes three to six months to complete. To become certified, applicants must pass an exam that covers topics such as store operations, customer service, inventory management, marketing, financial management, and human resources.

In order to apply for the CSM certification exam, applicants must first register with the NRF. Registration fees vary depending on whether the applicant is an NRF member or non-member. After registration is complete, applicants must then purchase an exam voucher from the NRF which will allow them to take the exam at a testing center of their choice. The cost of the exam voucher varies depending on whether or not you are an NRF member.

Once applicants have passed the exam and met all other requirements for certification, they will receive their official Certified Store Manager certificate from the NRF. This certificate is valid for three years and can be renewed by taking additional courses or passing additional exams as required by the NRF.

9. Advanced Selling Skills Certificate Program

The Advanced Selling Skills Certificate Program is a comprehensive program designed to help sales professionals develop and refine their selling skills. It is offered by the American Management Association (AMA) and consists of three courses: The Sales Process, Negotiation Strategies, and Closing the Sale. Each course is six hours in length and can be taken as a single course or as part of the entire certificate program.

The program typically takes two days to complete, but can be completed in one day if desired. To get the certificate, participants must attend all three courses and pass an online assessment at the end of each course.

The cost for the entire program is $1,195 for AMA members and $1,295 for non-members. This fee includes all materials needed to complete the program as well as access to an online learning portal where participants can review content from each course.

10. National Association of Sales Professionals Certification

The National Association of Sales Professionals (NASP) Certification is a professional designation that recognizes sales professionals who have demonstrated knowledge, skill, and proficiency in the field of sales. It is designed to help sales professionals advance their careers and stay competitive in the industry.

The certification process consists of three parts: an online assessment, a written exam, and a practical application project. The online assessment is designed to test your knowledge of basic sales principles and strategies. The written exam covers topics such as customer service, negotiation, communication, marketing, and more. Finally, the practical application project requires you to demonstrate your ability to apply the skills you’ve learned in real-world scenarios.

It typically takes about two months to complete the certification process from start to finish. To get started, you must first register for the program through NASP’s website. After registering, you will be given access to all of the materials needed for the certification process. You will then need to complete each step within the allotted time frame before taking your final exam and submitting your project for review.

The cost of obtaining the NASP Certification varies depending on which package you choose. The basic package costs $199 USD while the advanced package costs $399 USD. Both packages include access to all materials necessary for completing the certification process as well as a one-year membership with NASP which provides additional resources such as discounts on conferences and webinars related to sales topics.

11. International Council of Shopping Centers Certification

The International Council of Shopping Centers (ICSC) Certification is a professional designation offered by the ICSC to recognize individuals who have demonstrated expertise in the field of retail real estate. This certification is designed to help professionals stay current on industry trends, increase their knowledge and skills, and advance their careers.

To earn the ICSC Certification, applicants must complete an online course that covers topics such as leasing fundamentals, retail marketing, finance, and development. After completing the course, applicants must then pass a comprehensive exam to demonstrate their mastery of the material. The exam consists of multiple-choice questions and takes approximately three hours to complete.

The cost for the ICSC Certification program varies depending on your membership status with ICSC. For non-members, it costs $495 USD; for members, it costs $395 USD; and for students or faculty members at an accredited university or college, it costs $195 USD.

Once you have paid for the program and passed the exam, you will receive your certification within four weeks. You will also be able to access exclusive benefits such as discounts on conferences and events hosted by ICSC as well as discounts on other products offered through its partner organizations.

Do You Really Need a Retail Sales Assistant Certificate?

The answer to this question depends on the individual's career goals. If a person is looking to enter the retail sales industry, then having a Retail Sales Assistant Certificate can be beneficial. It can help build credibility with potential employers, demonstrate knowledge of the field, and improve their chances of success in this competitive field.

However, if a person already has experience in retail sales or is looking to pursue other related careers such as customer service or marketing, then a Retail Sales Assistant Certificate may not be necessary. In these cases, gaining additional skills and knowledge through courses or certifications that are more relevant to the desired position may prove more beneficial in the long run. Ultimately, it’s up to the individual person to decide if they need a Retail Sales Assistant Certificate.

Related: Retail Sales Assistant Resume Examples

FAQs About Retail Sales Assistant Certifications

1. What is a Retail Sales Assistant Certification?

Answer: A Retail Sales Assistant Certification is a credential that validates the skills and knowledge of an individual in areas such as customer service, cash handling, product knowledge, sales techniques, and more.

2. How do I obtain a Retail Sales Assistant Certification?

Answer: To obtain a Retail Sales Assistant Certification, you must complete an accredited program offered by a recognized school or organization. The program typically includes coursework and/or an exam to demonstrate your mastery of the material.

3. Are there any prerequisites for obtaining a Retail Sales Assistant Certification?

Answer: Most programs require applicants to have some prior work experience in retail sales or customer service roles before they can be considered for certification. Additionally, some programs may require applicants to have a high school diploma or equivalent.

4. How long does it take to get certified as a Retail Sales Assistant?

Answer: The length of time required to complete the certification process varies depending on the specific program chosen and the applicant’s prior experience level. Generally speaking, most programs can be completed in 1-2 months if taken on a full-time basis.

5. What are the benefits of becoming certified as a Retail Sales Assistant?

Answer: Becoming certified as a Retail Sales Assistant can provide numerous benefits including increased job opportunities, higher wages, greater job security, career advancement opportunities, and improved job satisfaction.

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Editor

Brenna Goyette

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Brenna is a certified professional resume writer, career expert, and the content manager of the ResumeCat team. She has a background in corporate recruiting and human resources and has been writing resumes for over 10 years. Brenna has experience in recruiting for tech, finance, and marketing roles and has a passion for helping people find their dream jobs. She creates expert resources to help job seekers write the best resumes and cover letters, land the job, and succeed in the workplace.

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