Top 10 Media Coordinator Certifications
This article provides an overview of the best media coordinator certifications available for those looking to advance their careers in the media industry.
Published 16 min read
Certifications are important for media coordinators in the job market as they demonstrate a level of knowledge and expertise that employers look for. Certifications show a commitment to staying up-to-date with the latest trends and technologies in the field, as well as a dedication to professional development. They also demonstrate that a media coordinator has taken the initiative to learn new skills and is qualified to perform the tasks associated with their job. Lastly, certifications can provide employers with an additional layer of assurance that they are hiring someone who is knowledgeable and capable.
This article reviews some of the top certifications for Media Coordinators and explains how they can help to advance a media coordinator's career.
What are Media Coordinator Certifications?
Media coordinator certification is a type of professional certification that recognizes individuals who have the knowledge and skills necessary to effectively coordinate media projects. This includes understanding the principles of digital media, including video production, audio recording, graphic design, web development, and more.
The certification also covers areas such as project management, communication skills, marketing strategies and tactics, budgeting and financial management, legal considerations for media production and distribution, and other related topics. By having a recognized certification in these areas, potential employers can be assured that applicants are competent in their respective fields.
For those already working in the field of media coordination or those looking to break into the industry, such a certification can help demonstrate their level of expertise in this field. It also shows potential employers that they have taken extra steps to learn about the latest trends and technologies in the industry. Having a recognized credential may also lead to increased job opportunities due to increased confidence in one's abilities as well as recognition from peers within the industry.
Pro Tip: Make sure to research the different certifications available for media coordinators, and choose one that is most relevant to your industry and career goals. Additionally, look into any continuing education requirements associated with the certification, as staying up-to-date on industry trends is essential in this role.
Related: What does a Media Coordinator do?
Top 10 Media Coordinator Certifications
Here’s our list of the best certifications available to Media Coordinators today.
1. Certified Digital Media Coordinator (CDMC)
A Certified Digital Media Coordinator (CDMC) is a professional certification program designed to help digital media professionals demonstrate their knowledge and expertise in the field. The CDMC program is offered by the Digital Media Association (DMA), an international organization dedicated to promoting digital media excellence.
The CDMC program consists of three levels: Associate, Professional, and Master. Each level requires successful completion of an online exam. The exams are designed to test the candidate’s knowledge and skills in areas such as digital media production, post-production, marketing, analytics, and more.
It typically takes around 6 months to complete all three levels of the CDMC program if studying full-time. However, it can take longer depending on how quickly you are able to study and complete the exams.
To get started with the CDMC program, you must first register for an account on the DMA website. Once registered, you will be able to access information about each level of the program as well as purchase exam vouchers for each level.
The cost of the CDMC program varies depending on which level you are registering for. The Associate Level costs $350 USD; Professional Level costs $450 USD; and Master Level costs $550 USD.
2. Certified Social Media Coordinator (CSMC)
A Certified Social Media Coordinator (CSMC) is a professional certification that demonstrates an individual’s knowledge and expertise in the field of social media marketing. The certification covers topics such as content creation, engagement strategies, analytics, and platform best practices.
The CSMC certification is offered by the Social Media Marketing Institute (SMMi). It requires applicants to complete a series of online courses and examinations. The program takes approximately 4-6 months to complete, depending on how quickly you can work through the course material.
To get certified, you must register for the program on the SMMi website and pay a fee of $499 USD. This fee includes all course materials, access to online exams, and your CSMC certificate upon successful completion of the program.
3. Certified Public Relations Coordinator (CPRC)
Certified Public Relations Coordinator (CPRC) is a professional certification program designed to recognize public relations professionals who have demonstrated a high level of knowledge, skill, and experience in the field. It is offered by the Public Relations Society of America (PRSA).
The CPRC program consists of two parts: an online course and an examination. The online course is designed to provide participants with a comprehensive overview of public relations principles and practices. It covers topics such as media relations, crisis communication, social media, research methods, writing for public relations, and more. The course takes approximately 15-20 hours to complete.
The examination tests participants on their knowledge of the material covered in the online course. It consists of multiple-choice questions and requires a score of 70% or higher to pass. The exam fee is $200 for PRSA members and $250 for non-members.
To become certified as a CPRC, applicants must first complete the online course and then pass the examination with a score of 70% or higher. Once both requirements are met, applicants will receive their CPRC certificate from PRSA within four weeks.
4. Certified Advertising and Promotions Coordinator (CAPC)
Certified Advertising and Promotions Coordinator (CAPC) is a certification program offered by the Association of National Advertisers (ANA). The CAPC program is designed to provide professionals in the advertising and promotions industry with an understanding of the principles, practices, and legal issues related to advertising and promotion.
The CAPC program consists of three courses: Introduction to Advertising & Promotion, Legal Issues in Advertising & Promotion, and Managing Advertising & Promotion. The courses are self-paced and can be completed online or through a combination of online learning and instructor-led sessions. Each course takes approximately 10-12 hours to complete. Upon successful completion of all three courses, participants will receive their CAPC certification.
To become certified as a CAPC, applicants must have at least two years of experience working in the field of advertising or promotions. They must also submit an application form along with proof of their work experience. Once accepted into the program, they must pass all three courses with a minimum score of 70%.
The cost for the CAPC program varies depending on whether you take it online or through instructor-led sessions. Online courses typically range from $400-$600 per course while instructor-led sessions may cost up to $1,000 per course.
5. Certified Broadcast Media Coordinator (CBMC)
A Certified Broadcast Media Coordinator (CBMC) is a professional certification program designed to provide broadcast media coordinators with the knowledge and skills necessary to effectively manage their roles in the media industry. The CBMC program is administered by the National Association of Broadcasters (NAB).
The CBMC program consists of four modules: Broadcast Media Production, Broadcast Media Management, Broadcast Media Distribution, and Broadcast Media Law. Each module includes lectures, case studies, and hands-on activities that help participants develop an understanding of the fundamentals of broadcast media coordination.
It typically takes six months to complete the CBMC program. To get started, applicants must submit an application form along with a $100 non-refundable fee to the NAB. Upon acceptance into the program, participants will receive access to online course materials and resources as well as access to a mentor who can provide guidance throughout their journey.
Once all four modules have been completed successfully, participants will be eligible for certification upon passing a comprehensive exam administered by NAB. The cost of the CBMC program is $1,500 which includes all course materials and resources as well as access to mentors and exam fees.
6. Certified Content Marketing Coordinator (CCMC)
Certified Content Marketing Coordinator (CCMC) is a professional certification program designed to help content marketers gain the skills and knowledge necessary to effectively manage content marketing campaigns. The CCMC program is offered by the Content Marketing Institute (CMI) and provides comprehensive training on topics such as content strategy, SEO, analytics, and more.
The CCMC program consists of four online courses that must be completed within six months. Each course is self-paced and can be taken at any time. The courses include: Content Strategy; Writing for the Web; Search Engine Optimization; and Analytics & Measurement. Upon completion of all four courses, participants will receive their CCMC certificate.
To get certified as a CCMC, you must first complete the four required courses. Once you have finished all four courses, you will then need to take an exam that tests your knowledge of content marketing principles and practices. Once you pass the exam, you will receive your official CCMC certification from CMI.
The cost of the CCMC program varies depending on whether or not you are a member of CMI. Non-members pay $1,295 for the entire program while members pay $995.
7. Certified Digital Strategy Coordinator (CDSC)
A Certified Digital Strategy Coordinator (CDSC) is a professional certification that provides an individual with the knowledge and skills necessary to create, implement, and manage digital strategies for businesses. The program focuses on the fundamentals of digital marketing, including search engine optimization (SEO), content marketing, social media marketing, web analytics, and more. It also covers the latest trends in digital strategy and how to use them to maximize results.
The CDSC certification is offered by the Digital Marketing Institute (DMI). To earn the certification, individuals must complete a comprehensive online program that includes modules on digital strategy fundamentals, SEO best practices, content marketing tactics, and more. The program takes approximately 8-10 weeks to complete depending on the individual's learning pace.
The cost of the CDSC certification varies based on the payment plan chosen by the student. The total cost ranges from $1,999-$2,499 USD depending on which payment plan is selected.
Once an individual has successfully completed all of the course requirements for the CDSC certification program they will be awarded their certificate from DMI. This certificate can then be used as proof of proficiency in digital strategy for employers or clients.
8. Certified Event Management Coordinator (CEMC)
Certified Event Management Coordinator (CEMC) is a certification program offered by the International Live Events Association (ILEA). It is designed to provide event professionals with the knowledge and skills necessary to plan, manage, and execute successful events. The CEMC program is divided into five core areas: Event Planning & Design, Budgeting & Finances, Risk Management & Legal Compliance, Sales & Marketing, and Technology & Innovation.
To become a Certified Event Management Coordinator (CEMC), you must complete a series of courses and exams. The program consists of four courses: Introduction to Event Management; Event Planning & Design; Budgeting & Finances; and Risk Management & Legal Compliance. Each course consists of three modules that must be completed within six months. After completing all four courses, you must pass the CEMC Exam in order to receive your certification.
The cost of the CEMC program varies depending on where you take it. Generally speaking, it costs between $500 - $1000 USD for the entire program including all four courses and the exam fee.
In addition to taking the courses and passing the exam, you must also have at least two years of event management experience in order to be eligible for certification. Once certified, your CEMC designation will remain valid for three years before needing to be renewed.
9. Certified Online Advertising and Promotion Coordinator (COAPC)
Certified Online Advertising and Promotion Coordinator (COAPC) is a professional certification that demonstrates expertise in online advertising and promotion. It is designed to help professionals in the digital marketing industry understand the fundamentals of online advertising, including planning, execution, optimization, and reporting.
The COAPC certification program consists of two parts: an online course and an exam. The online course covers topics such as search engine optimization (SEO), pay-per-click (PPC) advertising, display advertising, social media marketing, email marketing, content marketing, analytics and reporting. The exam tests knowledge of these topics as well as best practices for managing campaigns.
The course takes approximately 8-10 hours to complete and the exam takes about 2 hours to complete. Both parts must be completed in order to receive the certification.
To get certified, you must first purchase the COAPC program from the Digital Marketing Institute website for $495 USD. After purchasing the program you will have access to all of the materials needed to complete both parts of the certification process.
Once you have completed both parts of the program you will be certified as a Certified Online Advertising and Promotion Coordinator (COAPC). You will receive a certificate that can be used to demonstrate your expertise in digital marketing to potential employers or clients.
10. Certified Social Media Analytics Coordinator (CSMAC)
Certified Social Media Analytics Coordinator (CSMAC) is a certification program designed to help individuals understand the fundamentals of social media analytics. The program focuses on teaching participants how to use data-driven insights to inform and guide their social media strategies. It covers topics such as marketing objectives, content performance, audience segmentation, and more.
The CSMAC certification requires a minimum of 30 hours of study time and can be completed in as little as two weeks. To get certified, individuals must complete an online course, pass a final exam, and submit a portfolio demonstrating their knowledge and skills in the field.
The cost of the CSMAC certification varies depending on the provider but typically ranges from $500-$1000 USD.
Do You Really Need a Media Coordinator Certificate?
The short answer is: it depends. For those who are already working in the media industry, a Media Coordinator Certificate may not be necessary. However, for those looking to break into the industry or take their career to the next level, a certificate could be invaluable.
A Media Coordinator Certificate can provide individuals with the knowledge and skills needed to succeed in the media industry. It can give them an understanding of the different types of media available, as well as how to use them effectively for maximum impact. It can also teach them about working with clients and managing projects from start to finish. And finally, it can provide important networking opportunities that allow them to make valuable connections within their field.
So if you’re serious about pursuing a career in media coordination or management, then obtaining a Media Coordinator Certificate could be a great way to set yourself apart from other candidates and demonstrate your commitment and expertise in this area. Ultimately, it comes down to what you want out of your career and whether or not you think this kind of certification will help you reach your goals.
Related: Media Coordinator Resume Examples
FAQs About Media Coordinator Certifications
1. What is a media coordinator certification?
A media coordinator certification is a professional designation that recognizes individuals who have demonstrated proficiency in the areas of managing and coordinating media projects, such as video, audio, and web production. It also provides recognition of knowledge in key areas such as project management, budgeting, and scheduling.
2. How do I become certified?
To become certified as a media coordinator you must pass an exam administered by an accredited certifying body such as the International Association of Media Coordinators (IAMC). The exam covers topics related to media coordination including project management, budgeting, scheduling and more. You must also meet any other requirements set forth by the certifying body.
3. What are the benefits of becoming certified?
Becoming certified as a media coordinator can help you stand out from other potential candidates when applying for jobs or promotions within your field. It also demonstrates your commitment to your profession and enhances your credibility among peers and employers alike. Additionally, certification may provide access to additional resources or discounts on industry-related products or services.
4. How long does it take to become certified?
The amount of time required to complete the certification process will vary depending on which certifying body you choose and how much time you have available to dedicate towards studying and preparing for the exam. Generally speaking, most people are able to complete the process within 6-12 months if they study diligently and invest enough time into their preparation efforts.
5. Is certification necessary for all media coordinators?
No – certification is not necessary for all media coordinators but it can be beneficial for those who wish to advance their career in this field or demonstrate their commitment to professional excellence in their chosen profession. Becoming certified may also open up opportunities for higher salaries or positions with more responsibility within organizations that recognize this professional designation.