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Infosys Digital Strategist Resume Examples

Photo of Brenna Goyette
Brenna Goyette
Certified Professional Resume Writer, Career Expert

Published 8 min read

Learn the key elements to craft a standout resume for a Digital Strategist position at Infosys. Discover how to highlight your strategic planning, digital marketing expertise, and innovative solutions to meet Infosys' unique needs, ensuring your application shines in the competitive IT landscape.

Infosys Digital Strategist Resume Created Using Our Resume Builder

Digital Strategist Resume Example (Text)

Loanne Warkentien, Digital Strategist


(748) 026-0979

Sterling Heights, MI

Professional Summary

A dynamic and results-oriented Digital Strategist with one year of comprehensive experience in developing and executing innovative digital marketing strategies to drive brand growth, enhance online presence, and increase engagement across multiple platforms. Proficient in leveraging data analytics to inform strategy, optimize content, and measure performance. Demonstrated ability to manage social media campaigns, SEO, and PPC advertising, while maintaining a strong focus on achieving KPIs and ROI goals. A collaborative team player with a passion for continuous learning and staying ahead of digital trends. Excellent communication and project management skills, with a proven track record of delivering projects on time and within budget.

Work Experience

Digital Strategist at Campbell Marketing & Communications, MI

Dec 2023 - Present

  • Spearheaded the development and implementation of a comprehensive digital marketing strategy for a leading automotive client, resulting in a 45% increase in online engagement and a 25% boost in sales leads within the first six months.
  • Led a cross-functional team in the design and launch of an innovative social media campaign for a new product release, achieving over 3 million impressions and exceeding targeted reach by 150% within the first three weeks.
  • Managed the redesign of Campbell Marketing & Communications' website, improving user experience and navigation which led to a 60% reduction in bounce rate and a 40% increase in average session duration within the first quarter post-launch.

Associate Digital Strategist at Ignite Social Media, MI

Oct 2023 - Oct 2023

  • Spearheaded the development and execution of a comprehensive digital marketing strategy for a leading consumer brand, resulting in a 35% increase in social media engagement and a 20% growth in online sales within the first six months.
  • Led a cross-functional team to launch a multi-platform advertising campaign that reached over 5 million targeted users, driving a 15% uptick in website traffic and generating a record-breaking $500,000 in direct revenue.
  • Designed and implemented an innovative content strategy that enhanced brand visibility across key digital channels, achieving a 25% improvement in organic search rankings and doubling the email subscription base within one year.
  • Managed the analytics and reporting framework for digital campaigns, identifying key performance indicators and leveraging data insights to optimize future strategies, which resulted in reducing customer acquisition costs by 30% while maintaining lead quality.


Bachelor of Arts in Digital Marketing at Michigan State University, MI

Sep 2019 - May 2023

Relevant Coursework: Digital Marketing Strategy, Social Media Marketing, Content Creation & Management, SEO & SEM Techniques, Web Analytics, Consumer Behavior, Brand Management, and E-commerce Strategies.


  • Google Analytics
  • Social Media Advertising
  • Content Management Systems (CMS)
  • CRM Software
  • Adobe Creative Suite
  • Email Marketing Platforms


  • For a Digital Strategist, two specialized and diverse certifications that stand out are:
  • Digital Marketing Institute's Certified Digital Marketing Professional (CDMP)** - This certification covers various aspects of digital marketing strategy including SEO, PPC advertising, email marketing,

Tips for Writing a Better Infosys Digital Strategist Resume

Writing a resume for a position like a Digital Strategist at Infosys requires a strategic approach, much like the role itself. As a Digital Strategist, you'll be expected to have a strong understanding of the digital landscape, innovative solutions, and strategic thinking. Here are some tips to help you craft a resume that stands out and showcases your qualifications for this role effectively:

1. Customize Your Resume for the Role

  • Understand the Job Description: Carefully read the job listing to understand what Infosys is looking for in a Digital Strategist. Highlight keywords and skills that are emphasized.
  • Tailor Your Experience: Align your experience with the requirements of the role. Highlight projects and achievements that demonstrate your expertise in digital strategy.

2. Highlight Your Digital Expertise

  • Showcase Digital Projects: Detail successful digital campaigns or projects you've led or contributed to significantly. Include metrics to quantify your success (e.g., increased traffic by 30%, improved conversion rates by 15%).
  • Technical Skills: List relevant technical skills such as SEO/SEM, analytics tools (Google Analytics, Tableau), CRM software (Salesforce), or any other digital marketing tools you're proficient in.

3. Focus on Results and Achievements

  • Quantify Your Impact: Use numbers and statistics to demonstrate your achievements. For instance, "Increased online sales by 20% through a targeted digital marketing strategy."
  • Awards and Recognitions: If you've received any awards or recognition for your work in the digital space, make sure to include these.

4. Demonstrate Your Strategic Thinking

  • Problem-Solving Examples: Provide examples where you've identified digital challenges and how you strategized to overcome them. This could include revamping a digital marketing strategy, introducing a new technology, or finding innovative solutions to improve digital engagement.
  • Future-Oriented: Show that you’re not just about fixing today’s problems but also about anticipating future digital trends and preparing strategies accordingly.

5. Include Relevant Education and Certifications

  • Relevant Degrees: List your degrees, especially if you have a background in marketing, business, or a related field.
  • Certifications: Include any relevant certifications such as Google Analytics Certification, Digital Marketing Certification, or any other pertinent credentials that demonstrate your commitment to staying current in the digital field.

6. Soft Skills and Leadership

  • Communication Skills: As a strategist, you'll need to communicate your vision effectively. Highlight experiences where you've successfully led teams or managed stakeholders.
  • Collaboration: Demonstrate your ability to work in cross-functional teams, showing that you can collaborate effectively with others to achieve digital objectives.

7. Professional Formatting and Clarity

  • Clean Layout: Use a professional, easy-to-read format. Bullet points can help make your achievements stand out.
  • Concise Language: Be clear and concise. Your resume should ideally be one page, but no more than two if necessary to include relevant information.
  • Proofread: Ensure there are no typos or grammatical errors. Consider having someone else review your resume to catch any mistakes you might have missed.

8. Include a Cover Letter

  • Personalize Your Application: A cover letter gives you the opportunity to explain why you're passionate about the role at Infosys and how your background makes you a perfect fit.

9. Online Presence

  • LinkedIn Profile: Ensure your LinkedIn profile is up-to-date and reflects your resume. Sometimes, recruiters will check your online presence for consistency and additional information.

Crafting a resume for a Digital Strategist position at Infosys requires a balance of showcasing your digital expertise, strategic thinking, and the ability to achieve results. Tailor your resume to the job description, focus on quantifiable achievements, and ensure your document is professionally formatted and error-free. This approach will help you create a compelling resume that stands out to hiring managers.

Related: Digital Strategist Resume Examples

Key Skills Hiring Managers Look for on Infosys Digital Strategist Resumes

Incorporating keywords from the job description when applying for a Digital Strategist position at Infosys is crucial due to the company's reliance on Applicant Tracking Systems (ATS). These systems are designed to scan resumes and cover letters for specific keywords related to the job posting, such as "digital marketing," "SEO," "content strategy," or "analytics." By mirroring the language used in the job description, applicants significantly increase their chances of passing through the initial ATS screening. This step is vital because it ensures that your application reaches the hands of a human recruiter who can further evaluate your qualifications. Infosys, being a global leader in technology services and consulting, receives a high volume of applications, making the use of ATS a practical necessity. Thus, tailoring your application with the right keywords becomes a strategic move to stand out in the competitive landscape and advance in the hiring process.

Here is a compilation of essential skills and key terms frequently encountered in digital strategist job applications at Infosys.

Key Skills and Proficiencies
SEO (Search Engine Optimization)SEM (Search Engine Marketing)
Content StrategySocial Media Marketing
Data AnalysisPPC (Pay-Per-Click) Advertising
Email MarketingDigital Analytics
UX/UI Design PrinciplesCRM (Customer Relationship Management)
Mobile MarketingVideo Marketing
Influencer MarketingBrand Management
Creative ThinkingProject Management
CopywritingA/B Testing
Conversion Rate OptimizationProgrammatic Advertising
E-commerce StrategyWeb Development Basics

Related: Digital Strategist Skills: Definition and Examples

Common Action Verbs for Infosys Digital Strategist Resumes

Crafting an Infosys Digital Strategist Resume can be a challenging task, particularly when it comes to selecting the right action verbs to articulate your accomplishments and responsibilities. The use of varied and powerful action verbs is crucial in making your resume stand out. These verbs serve as catalysts that highlight your achievements, skills, and the proactive role you've played in your career. However, finding a diverse set of action verbs that accurately describe your professional experiences without repetition can be daunting. Action verbs such as "analyzed," "developed," "implemented," and "led" are essential in demonstrating your contributions and the impact you've made. They help in painting a vivid picture of your capabilities and the value you bring to the table. Utilizing a rich variety of action verbs is instrumental in constructing an engaging and persuasive Infosys Digital Strategist Resume that captures the attention of recruiters and showcases your expertise in digital strategy and innovation.

To provide you with a competitive advantage, we have curated a list of impactful action verbs designed to enhance your resume and secure your upcoming interview:

Action Verbs

Related: What does a Digital Strategist do?

Editorial staff

Photo of Brenna Goyette, Editor


Brenna Goyette

Expert Verified

Brenna is a certified professional resume writer, career expert, and the content manager of the ResumeCat team. She has a background in corporate recruiting and human resources and has been writing resumes for over 10 years. Brenna has experience in recruiting for tech, finance, and marketing roles and has a passion for helping people find their dream jobs. She creates expert resources to help job seekers write the best resumes and cover letters, land the job, and succeed in the workplace.

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