Top 11 Copy Writer Certifications

Certifications are important for copywriters in the job market because they demonstrate expertise and knowledge. By having certifications, a copywriter can prove to potential employers that they understand the principles of copywriting, have experience with different writing styles, and have the skills necessary to create effective copy. Having a certification also shows that they have taken the time to invest in their craft and are committed to improving their skillset. Additionally, certifications can give employers peace of mind knowing that they are hiring someone who is knowledgeable and experienced in the field.

This article reviews some of the most beneficial certifications for Copy Writers and explains how they can help to enhance their career prospects.

What are Copy Writer Certifications?

Copy writer certification is a program designed to help professionals in the field of copywriting gain recognition for their skills and knowledge. It is typically offered by colleges, universities, or industry associations. The certification process includes an assessment of a candidate’s knowledge and proficiency in writing persuasive copy. This assessment involves a review of samples of written work as well as a comprehensive exam that covers topics such as grammar, style, research techniques, structure, and audience analysis.

The goal of copy writer certification is to validate the skills and abilities of those who wish to pursue a career in the field. By having this type of credential, potential employers will be able to quickly identify qualified applicants for open positions. In addition, it can also help those already working in the industry further their careers by demonstrating their expertise and professional level of competency. Furthermore, it can provide individuals with an additional credential they can use to market themselves more effectively when looking for new opportunities.

Pro Tip: When considering copy writer certification, look for programs that include a portfolio component. This will allow you to demonstrate your skills and give potential employers a better idea of your capabilities. Additionally, look for certifications that provide industry-recognized credentials, as this will make you more attractive to employers when applying for jobs.

Related: What does a Copy Writer do?

Top 11 Copy Writer Certifications

Here’s our list of the best certifications available to Copy Writers today.

1. Certified Professional Copywriter (CPC)

Certified Professional Copywriter (CPC) is a professional certification program that provides copywriters with the skills and knowledge they need to create effective, persuasive copy. The certification program is designed to help copywriters understand the fundamentals of writing, including grammar, punctuation, sentence structure, and other elements of effective writing. It also covers topics such as research, strategy development, and marketing.

The CPC program consists of two parts: a self-paced online course and an exam. The online course takes approximately 10 hours to complete and covers topics such as basic principles of copywriting, research techniques, writing strategies, and marketing tactics. After completing the coursework, you must pass an exam in order to receive your certification.

To get certified as a Certified Professional Copywriter (CPC), you must first register for the online course through the American Writers & Artists Institute (AWAI). You can find more information about registration on their website. The cost for the online course is $497 USD. Once you have completed the coursework and passed the exam, you will receive your official CPC certificate from AWAI.

In addition to registering for the online course and passing the exam, you must also meet certain requirements in order to maintain your CPC certification. These include taking continuing education courses every three years in order to stay up-to-date on industry trends and best practices. You must also submit copies of any work you have done since becoming certified in order to demonstrate your proficiency as a copywriter.

Overall, becoming a Certified Professional Copywriter (CPC) requires dedication and hard work but can be very rewarding for those who are passionate about copywriting and want to take their skillset to the next level.

2. Certified Digital Copywriter (CDC)

Certified Digital Copywriter (CDC) is a professional certification program designed to help copywriters become experts in digital marketing and content creation. The certification is offered by the American Writers & Artists Institute (AWAI). It covers topics such as SEO, social media, email marketing, website design, and more.

The CDC program consists of two parts: an online course and an exam. The online course takes about 20 hours to complete and includes video lectures, quizzes, and assignments. Once you complete the course, you will be eligible to take the exam. The exam consists of multiple-choice questions that test your knowledge of digital copywriting principles.

To get the CDC certification, you must pass the exam with a score of 80% or higher. You can take the exam up to three times if needed; however, there is a fee for each attempt. The cost for taking the exam is $99 USD.

Once you have passed the exam, you will receive your Certified Digital Copywriter certificate in PDF format via email within 5-7 business days. This certificate will serve as proof of your expertise in digital copywriting and can help open doors to new opportunities in this field.

3. Certified Content Marketer (CCM)

Certified Content Marketer (CCM) is an industry-recognized certification program designed to help content marketers demonstrate their knowledge and skills in the field. It is offered by the Content Marketing Institute (CMI), a leading provider of content marketing education and training.

The CCM program consists of two parts: an online assessment and a practical project. The online assessment tests your knowledge of content marketing best practices, including topics such as strategy, planning, execution, measurement, and optimization. The practical project requires you to create a content marketing plan for a real-world organization or product.

It takes approximately 6–8 weeks to complete the CCM program. You can work at your own pace; however, it is recommended that you spend at least 10 hours per week on the program.

To get started with the CCM program, you must first register for an account on CMI’s website. Once registered, you will be able to access all of the course materials and assessments necessary to complete the program.

The cost of the CCM program is $499 USD. This includes access to all course materials and assessments as well as one year of membership in CMI’s Professional Content Marketers Association (PCMA).

4. Certified SEO Copywriter (CSC)

A Certified SEO Copywriter (CSC) is a professional copywriter who has been certified by an independent organization to have the skills and knowledge necessary to write effective search engine optimized (SEO) content. This certification is designed to ensure that copywriters have the necessary understanding of SEO principles and techniques, as well as the ability to apply them in their work.

The certification process typically consists of completing an online course or exam, which covers topics such as keyword research, on-page optimization, link building, content optimization, analytics and reporting. Depending on the provider, it can take anywhere from a few hours to several days to complete the course or exam.

In order to get certified as a CSC, you will need to register with one of the organizations offering this certification. Most providers charge a fee for their courses or exams – usually ranging from $50-$200 USD.

Once you have completed the course or exam successfully, you will be awarded your CSC certificate and can start using it in your professional portfolio. You may also be able to list your certification on job applications or resumes when applying for positions related to SEO writing.

5. Certified Social Media Copywriter (CMC)

A Certified Social Media Copywriter (CMC) is a professional designation that recognizes an individual’s expertise in writing content for social media. This certification is awarded by the International Association of Professional Writers & Editors (IAPWE).

The CMC certification requires applicants to pass a comprehensive exam that tests their knowledge and skills in writing effective content for social media platforms. The exam covers topics such as audience segmentation, content strategy, copywriting techniques, and analytics. Applicants must also demonstrate proficiency in two or more popular social media platforms.

The CMC certification typically takes around six months to complete. During this time, applicants must complete the required coursework and pass the exam with a score of at least 70%. After passing the exam, applicants will receive their CMC certificate.

The cost of the CMC certification varies depending on the program chosen. Most programs range from $500-$700 USD.

In addition to completing the required coursework and passing the exam, applicants must also maintain their certification by attending continuing education courses every two years.

6. Certified Email Copywriter (CEC)

Certified Email Copywriter (CEC) is a certification program offered by the Email Experience Council (EEC). It is designed to recognize email copywriters who have achieved a high level of excellence in their craft. The CEC program provides an opportunity for email copywriters to demonstrate their mastery of email marketing best practices and gain recognition from the industry.

The CEC program consists of three levels: Certified Email Copywriter (CEC), Advanced Certified Email Copywriter (ACEC), and Master Certified Email Copywriter (MCEC). Each level has its own requirements, which include passing written exams, submitting portfolio samples, and completing an interview with an EEC representative.

The CEC program takes approximately 6-12 months to complete depending on the individual's experience and commitment to the program. To get started, applicants must first register with the EEC and pay a nonrefundable application fee of $250 USD. After registering, applicants will be given access to the online training materials which they must study in order to pass the written exam. Once they have passed the exam, they can then submit their portfolio samples for review by an EEC representative. Upon completion of this step, applicants will be invited for an interview with an EEC representative.

Once all requirements have been met, applicants will receive their official CEC certification from the EEC. This certification is valid for two years and can be renewed upon completion of additional training or continuing education courses offered by the EEC.

7. Certified Advertising Copywriter (CAC)

Certified Advertising Copywriter (CAC) is a professional certification program designed to recognize the highest level of expertise in copywriting for advertising. It is offered by the American Writers & Artists Institute (AWAI).

The CAC program consists of two parts: an online course and an exam. The online course covers topics such as writing persuasive copy, understanding consumer psychology, and using digital tools to create effective campaigns. The exam tests your knowledge of the material covered in the course.

It typically takes between four and six months to complete the CAC program. This includes completing the online course and passing the exam.

To get certified, you must first register for the CAC program on AWAI's website. After registering, you will receive access to all of the materials needed to complete the program, including video tutorials, downloadable PDFs, and other resources. You will also be given access to practice exams that can help you prepare for the real exam.

The cost of getting certified through AWAI's CAC program is $1,497 USD. This fee covers all of your materials and access to their support team throughout your studies.

8. Certified Creative Copywriter (CCC)

Certified Creative Copywriter (CCC) is a professional certification program designed to recognize the skills and knowledge of experienced copywriters. It is offered by the Professional Writers Association of Canada (PWAC) and is open to both Canadian and international writers.

The CCC program consists of three components: an online course, a written exam, and a portfolio review. The online course covers topics such as copywriting fundamentals, writing for digital media, SEO best practices, content strategy, and more. It takes approximately 8-10 hours to complete the course.

The written exam consists of multiple-choice questions about copywriting principles and techniques. It takes around 2 hours to complete the exam.

The portfolio review requires applicants to submit samples of their work for evaluation by a panel of experienced copywriters. This component assesses applicants’ ability to write persuasive copy that meets industry standards.

To become certified, applicants must successfully complete all three components within 12 months of registering for the program. The cost of the CCC program is $350 CAD plus applicable taxes.

9. Certified Technical Writer (CTW)

A Certified Technical Writer (CTW) is a professional designation given to individuals who have demonstrated expertise in technical writing. This certification is offered by the Society for Technical Communication (STC), a professional organization dedicated to advancing the field of technical communication.

It typically takes about six months to complete the requirements for becoming a CTW. To become certified, you must pass an exam that covers topics such as document design and structure, grammar and style, editing and proofreading, and more. You must also submit a portfolio of your work that demonstrates your knowledge and experience in technical writing.

To get started on the path to becoming a CTW, you must first join STC as a Professional Member. Membership costs $99 per year and includes access to resources such as webinars, workshops, and other educational opportunities related to technical writing. Once you are a member, you can register for the CTW exam which costs $500 plus applicable taxes.

The exam consists of two parts: multiple-choice questions and an essay question. The multiple-choice portion tests your knowledge of document design principles and techniques while the essay question asks you to demonstrate your ability to apply those principles in real-world scenarios. After passing both parts of the exam, you will be awarded your CTW certification.

10. Certified Business Writer (CBW)

Certified Business Writer (CBW) is a professional certification program designed to help business professionals write clear, concise, and effective business documents. It is offered by the Professional Association of Business Writers (PABW).

The CBW certification consists of two parts: an online course and an exam. The online course covers topics such as grammar, punctuation, sentence structure, document design, and other aspects of effective business writing. The course takes approximately 8-10 hours to complete.

Once the online course has been completed, you can take the CBW Exam. The exam consists of multiple-choice questions that test your knowledge of business writing principles. The exam takes 1-2 hours to complete and must be taken at an approved testing center.

The cost for the CBW certification program varies depending on where you take it. Generally speaking, the cost ranges from $500-$1000 USD.

11. Master of Professional Writing (MPW).

The Master of Professional Writing (MPW) is a two-year graduate program designed to prepare students for careers in writing, editing, and publishing. The MPW program provides students with the skills and knowledge necessary to pursue professional writing opportunities in a variety of fields, including advertising, journalism, public relations, technical communication, and creative writing.

The MPW program typically takes two years to complete. During this time, students will take courses in topics such as rhetoric and composition theory; research methods; digital media; professional editing; creative writing; and more. Additionally, they may have the opportunity to participate in internships or other experiential learning opportunities.

To get an MPW degree, applicants must have a bachelor’s degree from an accredited institution with at least a 3.0 GPA. Applicants must also submit transcripts, letters of recommendation, and a statement of purpose outlining their career goals and how the MPW will help them achieve those goals.

The cost of an MPW degree can vary depending on the school you attend and any scholarships or financial aid you receive. Generally speaking, tuition for the entire two-year program can range from around $20,000 - $40,000 USD for domestic students attending public universities or colleges. Private universities may charge higher tuition fees.

Do You Really Need a Copy Writer Certificate?

No, you do not need a copy writer certificate to become a successful copy writer. While having a copy writing certificate may give you an edge in the industry, ultimately it is your skills and experience that will determine your success in the field. As with any profession, having knowledge of the industry and understanding the basics of good writing are essential for success.

The most important thing for a copy writer is to have a portfolio of work that demonstrates their talent and skill. Employers want to see examples of your writing ability and creativity, not just proof that you have taken classes or earned certificates. Having a portfolio also gives potential employers an idea of what kind of work you can produce and how well you can write.

If you are looking to establish yourself as a professional copy writer, taking courses or earning certifications can certainly help. A course or certification program can give you basic knowledge about the industry, which is useful when starting out in the field. However, it is important to remember that this type of knowledge alone won't make you stand out from other applicants; rather, it's your unique style and ability as a writer that will help set you apart from other applicants and make employers take notice.

In conclusion, earning a copy writing certificate may be beneficial if you are just getting started in the industry but ultimately it should not be viewed as necessary for success as a professional copywriter. Having experience and samples of your work are more valuable than any certificate when it comes to getting hired by potential employers.

Related: Copy Writer Resume Examples

FAQs About Copy Writer Certifications

1. What is a copy writer certification?

Answer: A copy writer certification is a professional credential that recognizes an individual's expertise in the field of writing for marketing and advertising purposes. It can demonstrate to potential employers that the individual has the necessary knowledge and skills to produce effective copy for their business.

2. How do I obtain a copy writer certification?

Answer: To obtain a copy writer certification, you must typically pass an exam with a set number of questions covering topics such as grammar, punctuation, formatting, research methods, and more. Many certifying organizations also require applicants to submit writing samples or have prior work experience in the field before they can be certified.

3. Are there any prerequisites for getting certified?

Answer: Yes, most certifying organizations require applicants to have at least two years of experience in the field of copywriting before they can take the exam to become certified. Additionally, some organizations may require applicants to submit writing samples or other proof of their knowledge and skills related to copywriting in order to qualify for certification.

4. Is there a fee associated with getting certified?

Answer: Yes, most certifying organizations charge a fee for taking the exam and/or obtaining the certificate itself. The fees vary depending on which organization you choose and what type of certification you are seeking (e.g., basic or advanced).

5. How long does it take to get certified?

Answer: This depends on which certifying organization you choose and what type of certification you are seeking (e.g., basic or advanced). Generally speaking, it takes anywhere from 4-6 weeks from start to finish (including taking the exam).