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What does a Sales Team Leader do?

Photo of Brenna Goyette
Brenna Goyette
Certified Professional Resume Writer, Career Expert

Published 3 min read

A Sales Team Leader is responsible for managing and developing a team of salespeople. They work to ensure that the team meets its sales targets and goals, and provides support and guidance to team members. They also work to identify new sales opportunities and strategies, and implement them to help the team reach its potential.

Sales Team Leader job duties include:

  • Oversee sales team and provide coaching and mentoring
  • Ensure sales targets are met or exceeded
  • Monitor sales team performance and give feedback
  • Develop and implement sales strategies
  • Create and maintain good relationships with customers
  • Identify new business opportunities
  • Resolve customer complaints
  • Train new sales team members
  • Prepare sales reports

Sales Team Leader Job Requirements

The job requirements for a Sales Team Leader vary depending on the company. However, most companies require a Sales Team Leader to have a minimum of a bachelor's degree in business or a related field. In addition, many companies require certification in management or a related field. Finally, most companies require at least five years of experience in sales or a related field.

Sales Team Leader Skills

  • Communication
  • Motivation
  • Leadership
  • Teamwork
  • Organization
  • Time management
  • Sales experience
  • Product knowledge
  • Customer service
  • Closing skills
  • Prospecting skills
  • Negotiation skills

Related: Top Sales Team Leader Skills: Definition and Examples

How to become a Sales Team Leader

The role of a Sales Team Leader is to manage and motivate a team of salespeople in order to achieve targets and KPIs. As a Sales Team Leader, you will need to be able to work under pressure, have excellent communication and interpersonal skills, and be able to lead by example. If you are looking to become a Sales Team Leader, here are a few tips:

1. Firstly, it is important that you have experience working in sales. This will give you the necessary skills and knowledge to be able to effectively manage and motivate a team of salespeople.

2. Secondly, it is essential that you have strong communication and interpersonal skills. As a Sales Team Leader, you will need to be able to communicate with your team members as well as customers/clients.

3. Thirdly, it is important that you are able to lead by example. As a Sales Team Leader, you will need to set the standards for your team members and show them what it takes to be successful in sales.

4. Finally, it is also important that you are able to work under pressure. As a Sales Team Leader, you will need to be able handle pressure situations and meet deadlines.

If you have the necessary experience and skills, then becoming a Sales Team Leader can be a rewarding career move.

Related: Sales Team Leader Resume Example

Related: Sales Team Leader Interview Questions (With Example Answers)

Editorial staff

Photo of Brenna Goyette, Editor

Editor

Brenna Goyette

Expert Verified

Brenna is a certified professional resume writer, career expert, and the content manager of the ResumeCat team. She has a background in corporate recruiting and human resources and has been writing resumes for over 10 years. Brenna has experience in recruiting for tech, finance, and marketing roles and has a passion for helping people find their dream jobs. She creates expert resources to help job seekers write the best resumes and cover letters, land the job, and succeed in the workplace.

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