What does a Graphic Designer do?
Published 4 min read
A graphic designer is a professional within the graphic design and graphic arts industry who assembles together images, typography, or motion graphics to create a piece of design. A graphic designer creates the graphics primarily for published, printed, or electronic media, such as brochures and advertising.
Graphic Designer job duties include:
- Conceptualize visuals based on requirements
- Put together disparate elements of a design created by another professional
- Work with copywriters and creative directors to produce original content
- Generate ideas to portray concepts and advertise products/services
- Develop graphics for product illustrations, logos, and websites
- Select colors, fonts, and layouts for each graphic project
- Incorporate changes recommended by clients into final designs
- Proofread designs before final presentation
- Prepare layouts containing photographs, illustrations, and text
- Present the design to clients for approval or modification
Graphic Designer Job Requirements
A graphic designer typically needs at least a bachelor's degree in graphic design or a related field. Certification is not typically required, but experience is always helpful. Many graphic designers start out as interns or assistants and work their way up the ladder. Some may even freelance before finding a permanent position. Graphic designers usually need strong computer skills, especially with design and photo-editing software. They must be able to think creatively and come up with new ideas quickly. They also need excellent communication, problem-solving, and time-management skills.
Graphic Designer Skills
- Adobe Creative Suite
- Photoshop
- Illustrator
- InDesign
- After Effects
- Premiere Pro
- Dreamweaver
- Acrobat
- Flash
- ActionScript
- HTML
- CSS
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How to become a Graphic Designer
There are a few things you need to do if you want to become a Graphic Designer. Firstly, you will need to have an interest in art and design. Secondly, you should consider studying graphic design at a tertiary level. Thirdly, you will need to develop your skillset and portfolio. And fourthly, you will need to market yourself to potential employers.
If you have an interest in art and design, then a career in graphic design may be for you. Graphic designers use their creativity and technical skills to communicate ideas and messages through visual media. They work with a variety of clients, from small businesses to large corporations, and create designs that are both aesthetically pleasing and effective.
To become a graphic designer, you should consider studying graphic design at a tertiary level. This will give you the opportunity to learn the essential skills and knowledge required for the job. Tertiary courses also provide an opportunity to build a strong portfolio, which is essential for securing employment as a graphic designer.
Once you have completed your studies, it is important to develop your skillset further. This can be done by undertaking internships or working on freelance projects. It is also important to keep up-to-date with the latest trends in the industry, as this will make you more attractive to potential employers.
When you are ready to enter the workforce, it is important to market yourself effectively. This means creating a strong portfolio that showcases your best work, and networking with potential employers. It is also worth considering joining professional organisations such as the Australian Graphic Design Association (AGDA). This will give you access to resources and networking opportunities, and show potential employers that you are serious about your career in graphic design.
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