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Starbucks SEO Specialist Resume Examples

Photo of Brenna Goyette
Brenna Goyette
Certified Professional Resume Writer, Career Expert

Published 10 min read

This enlightening article provides detailed insights into crafting an effective resume for the position of SEO Specialist at Starbucks. It breaks down essential elements such as highlighting relevant skills, emphasizing past experiences in search engine optimization, and showcasing knowledge about Starbucks' brand and its digital marketing strategy. The piece also delves into how to articulate your understanding of keyword research, link building, and web analytics clearly and convincingly. Additionally, it offers tips on communicating your ability to work collaboratively with a team and demonstrating your creativity in driving online traffic growth. This guide is designed to help you make a strong impression and stand out from other candidates.

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Starbucks SEO Specialist Resume Example

Letrice Brouhard, SEO Specialist


(920) 347-6654

Baton Rouge, LA

Professional Summary

Detail-oriented SEO Specialist with 1 year of experience in enhancing website visibility and ranking on search engines. Proficient in conducting SEO analysis, developing SEO strategies, and implementing technical SEO practices. Adept at keyword research, SEO audits, and link building strategies. Demonstrated ability to stay up-to-date with the latest industry trends and algorithm updates. Proven track record of optimizing web content to increase organic search traffic and improve website performance.

Work Experience

SEO Specialist at Firefly Digital Inc., LA

Jun 2023 - Present

  • Led a team that successfully increased organic website traffic for a major client by 70% within six months, using innovative SEO strategies and techniques.
  • Managed an SEO campaign that improved the Google ranking of a client's website from outside the top 100 to the top 10 within a year.
  • Implemented a new keyword strategy that resulted in a 50% increase in organic search traffic and a 40% increase in conversions for a key client over a period of eight months.
  • Successfully reduced a client's cost per acquisition by 30% within three months by optimizing their SEO strategy and improving their website's user experience.

Associate SEO Specialist at Webtyde Digital Marketing, LA

Sep 2022 - May 2023

  • Successfully implemented SEO strategies for over 50 client websites, resulting in an average of 35% increase in organic traffic within the first six months.
  • Conducted comprehensive keyword research for a major client, identifying over 200 high-value keywords and integrating them into content. This led to a 40% boost in search engine rankings within three months.
  • Streamlined the company's backlinking processes, reducing the time spent on this task by 30%, while also increasing the quality and relevance of acquired backlinks.


Bachelor of Science in Digital Marketing at Louisiana State University, LA

Aug 2018 - May 2022

Relevant Coursework: Digital Marketing Strategies, Social Media Marketing, Content Creation, Search Engine Optimization, Web Analytics, Consumer Behavior, Market Research, E-commerce, Branding and Advertising, and Graphic Design.


  • Keyword Research
  • Google Analytics
  • SEMrush
  • Moz Pro
  • Ahrefs
  • Screaming Frog SEO Spider
  • Yoast SEO


  • Google Analytics Individual Qualification (GAIQ)
  • Advanced SEO Certification from SEMrush Academy

Tips for Writing a Better Starbucks SEO Specialist Resume

1. Use Relevant Keywords: To get noticed by hiring managers and applicant tracking systems, make sure to include relevant keywords in your resume. These might include SEO, search engine optimization, Google Analytics, keyword research, link building, content strategy etc.

2. Highlight Your Experience: Make sure to highlight your experience with specific SEO tools and strategies. Include any experience you have in optimizing website content for search engines, analyzing website traffic data, and developing SEO strategies.

3. Quantify Your Success: Whenever possible, quantify the success you’ve had in previous roles. For example, you might say that you increased organic traffic by a certain percentage or improved a site’s search engine ranking by a certain number of spots.

4. Show Your Knowledge of Starbucks: Since this is a role at Starbucks specifically, it would be beneficial to show knowledge of the company and its branding. This could mean mentioning any relevant work you’ve done for similar companies or industries.

5. List Relevant Skills: In addition to your experience and achievements, list skills that are relevant to the job description such as proficiency in SEO software (SEMrush), understanding of coding languages (HTML/CSS), strong analytical skills etc.

6. Tailor Your Resume: Tailor your resume to the job description to show that you're a perfect fit for the role. Incorporate key words and phrases from the job posting into your resume where they naturally fit.

7. Keep It Concise: Hiring managers often skim resumes very quickly so it's important to keep yours concise and easy-to-read with clear headings and bullet points.

8. Proofread Thoroughly: Ensure there are no grammatical errors or typos as these can give an impression of carelessness.

9. Professional Summary: Start with a professional summary highlighting your top skills as an SEO specialist and how you can contribute towards enhancing Starbucks' online presence.

10. Showcase Certifications: If you have any certifications related to digital marketing or SEO like Google's certification for analytics or Adwords display them prominently on your resume.

Remember that each company has its own unique needs when it comes to SEO so always customize your resume accordingly for each application.

Related: SEO Specialist Resume Examples

Key Skills Hiring Managers Look for on Starbucks SEO Specialist Resumes

Applicant Tracking Systems (ATS) are used by companies like Starbucks to filter through the numerous job applications they receive. These systems search for specific keywords related to the position to identify the most suitable candidates. As such, when applying for an SEO Specialist role at Starbucks, it is crucial to incorporate relevant keywords from the job description into your application. This could include terms like 'SEO strategy', 'keyword research', 'link building', and 'Google Analytics'. Using these keywords will increase your chances of passing through the initial ATS screening, thereby increasing your chances of being shortlisted for an interview. It's not just about showing that you have the skills and experience needed, but also ensuring those qualifications get noticed by the system.

When applying for SEO specialist positions at Starbucks, you may encounter key terms and need skills such as keyword research, content optimization, link building, on-page and off-page SEO strategies, Google Analytics, SEO tools like SEMRush or Ahrefs, and understanding of search engine algorithms.

Key Skills and Proficiencies
Keyword ResearchOn-Page SEO Optimization
Off-Page SEO OptimizationLink Building Strategies
Understanding of SERPGoogle Analytics Proficiency
Google Search Console ProficiencyContent Creation and Optimization
Technical SEO KnowledgeLocal SEO Expertise
Mobile SEO KnowledgeCompetitor Analysis
Understanding of Ranking FactorsHTML/CSS Knowledge
XML Sitemap CreationUser Experience (UX) Optimization
Social Media Marketing for SEOConversion Rate Optimization (CRO)
Project Management SkillsBasic Programming Skills.
Familiarity with WordPress or other CMS platforms.Ability to stay updated with latest SEO trends and algorithm changes.

Related: SEO Specialist Skills: Definition and Examples

Common Action Verbs for Starbucks SEO Specialist Resumes

Crafting the perfect Starbucks SEO Specialist Resume can be a challenging task, particularly when it comes to selecting unique and impactful action verbs. It's easy to fall into repetitive language or overuse common terms such as "managed" or "led." However, using a diverse range of action verbs is crucial for several reasons. Firstly, it helps to create a dynamic and engaging resume that stands out from the crowd. Secondly, it allows potential employers to get a clearer picture of your skills and experiences. Finally, incorporating varied verbs increases the likelihood of your resume matching with job descriptions and keywords in applicant tracking systems (ATS), enhancing your visibility and chances of getting an interview call. Therefore, investing time in carefully choosing diverse action verbs can significantly improve the effectiveness of your Starbucks SEO Specialist Resume.

To provide you with a competitive advantage, we have curated a list of impactful action verbs that can enhance your resume and secure your next interview:

Action Verbs

Related: What does an SEO Specialist do?

Editorial staff

Photo of Brenna Goyette, Editor


Brenna Goyette

Expert Verified

Brenna is a certified professional resume writer, career expert, and the content manager of the ResumeCat team. She has a background in corporate recruiting and human resources and has been writing resumes for over 10 years. Brenna has experience in recruiting for tech, finance, and marketing roles and has a passion for helping people find their dream jobs. She creates expert resources to help job seekers write the best resumes and cover letters, land the job, and succeed in the workplace.

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