Snapchat Media Buyer Resume Examples

Discover the secrets to crafting a standout resume that lands you your dream job as a Media Buyer at Snapchat. In this comprehensive guide, we delve into essential tips and strategies for showcasing your expertise in media planning and negotiation, highlighting your knowledge of the Snapchat platform and its advertising capabilities, and demonstrating your ability to analyze data and optimize campaigns in real time. Learn how to effectively communicate your accomplishments, quantify your results, and tailor your resume to make a lasting impression on hiring managers in the ever-evolving world of social media advertising.

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Snapchat Media Buyer Resume Example

Cheryl Depugh, Media Buyer

cheryl.depugh@gmail.com

(315) 512-2194

123 Maple St, Charleston, WV 25301

Professional Summary

Results-oriented Media Buyer with 1 year of experience in successfully planning and executing strategic media campaigns across multiple platforms. Proficient in analyzing market trends, negotiating ad space, and optimizing budgets to maximize ROI. Adept at fostering strong relationships with clients and vendors, while demonstrating exceptional communication and analytical skills. Eager to contribute to the success of a dynamic media team.

Work Experience

Media Buyer at West Virginia Radio Corporation, WV

Jan 2023 - Present

• Successfully negotiated a 15% discount on advertising rates for a key client, resulting in over $50,000 in annual savings and a 7% increase in client ad spend at West Virginia Radio Corporation.
• Developed and executed an innovative media buying strategy for a statewide political campaign that increased reach by 25%, contributing to a 10-point lead in the polls and ultimately securing the candidate's victory.
• Streamlined the media buying process by implementing new software tools and analytics, leading to a 20% reduction in time spent on manual tasks and boosting team productivity by 15%.

Associate Media Buyer at The Manahan Group, WV

Aug 2022 - Nov 2022

• Successfully negotiated a 25% reduction in advertising costs for a major client, resulting in a total savings of $500,000 over the course of a year-long campaign.
• Developed and implemented a highly targeted digital media strategy for a regional retail client, increasing their online sales by 40% within six months.
• Analyzed and optimized a client's media mix, reallocating budget from underperforming channels to more effective ones, ultimately driving a 30% increase in overall campaign ROI.

Education

Bachelor of Arts in Advertising and Media Management at West Virginia University, Morgantown, WV

Sep 2017 - May 2022

Relevant Coursework: Advertising Principles, Media Planning and Buying, Market Research, Consumer Behavior, Integrated Marketing Communications, Digital Marketing, Brand Management, Social Media Strategy, Content Creation, and Public Relations.

Skills

• Negotiation
• Analytics
• Budgeting
• Market Research
• Google Ads
• Facebook Ads Manager
• Programmatic Advertising

Certificates

• 1. Interactive Advertising Bureau (IAB) Certification
• 2. Google Ads Display Certification

Tips for Writing a Better Snapchat Media Buyer Resume

1. Use a clear and concise format: Your resume should be easy to read and visually appealing. Use a simple font, consistent formatting, and bullet points to break up large blocks of text. This will make it easier for recruiters to quickly scan your resume and identify your key skills and experiences.

2. Customize your resume for the position: Tailor your resume specifically for the Snapchat media buyer role by emphasizing relevant skills, experiences, and accomplishments. Research the company you are applying to and include keywords from their job description in your resume.

3. Focus on quantifiable achievements: Rather than simply listing your job duties, highlight specific results you have achieved in previous roles. Use numbers, percentages, or other metrics to demonstrate the impact you have made on past projects or campaigns.

4. Highlight relevant skills: Be sure to emphasize any specialized skills that are particularly relevant to a Snapchat media buyer role, such as knowledge of social media platforms, digital marketing tools, analytics software, or paid advertising strategies.

5. Include industry certifications: If you hold any certifications related to digital marketing or social media management (e.g., Google Ads certification or Facebook Blueprint certification), be sure to mention them in your resume as they can help set you apart from other candidates.

6. Showcase your creativity: As a Snapchat media buyer, creativity is an important aspect of the role. Include examples of creative campaigns or projects you have worked on in the past that demonstrate your ability to think outside the box and generate innovative ideas.

7. Keep it brief: Limit your resume to one page if possible – this forces you to prioritize the most important information while ensuring that recruiters don't get overwhelmed with too much text.

8. Proofread thoroughly: Errors in grammar or spelling can make a bad impression on potential employers, so take the time to carefully proofread before submitting your application.

9. Include a strong objective statement: Start off with an attention-grabbing objective statement that concisely communicates your career goals and why you are a strong candidate for the Snapchat media buyer role.

10. Finally, don't forget to include your contact information: Make sure to provide an up-to-date phone number and email address so that potential employers can easily get in touch with you if they're interested in learning more about your qualifications.

Related: Media Buyer Resume Examples

Key Skills Hiring Managers Look for on Snapchat Media Buyer Resumes

When applying for a Media Buyer opportunity at Snapchat, it is crucial to incorporate keywords from the job description into your application materials. This is because Snapchat, like many other companies, uses Applicant Tracking Systems (ATS) to filter and rank candidates based on their relevance to the position. These systems are designed to identify specific keywords that match the requirements listed in the job description, and by including these terms in your resume and cover letter, you can increase your chances of being noticed by the hiring team. By tailoring your application to reflect the desired skills and qualifications outlined in the job posting, you will not only demonstrate your understanding of the role but also improve your chances of moving forward in the recruitment process.

When applying for media buyer positions at Snapchat, you may encounter common skills and key terms such as negotiation, media planning, analytics, budget management, and target audience identification.

Related: Media Buyer Skills: Definition and Examples

Common Action Verbs for Snapchat Media Buyer Resumes

Crafting a compelling Snapchat Media Buyer Resume can be quite challenging, especially when it comes to finding the right action verbs that accurately describe your skills and experience. It's important to use varied and powerful verbs in order to make your resume stand out from the competition. Using the same repetitive verbs can make your resume appear dull and uninteresting, which may decrease your chances of landing an interview. By incorporating diverse action verbs, you will not only showcase your expertise as a media buyer but also demonstrate your ability to think creatively and adapt to different situations. This is crucial in the fast-paced world of social media advertising, where platforms like Snapchat demand constant innovation and strategic thinking. Therefore, investing time in selecting appropriate action verbs for your Snapchat Media Buyer Resume is essential for making a lasting impression on potential employers.

To provide you with a competitive advantage, we have curated a list of impactful action verbs to enhance your resume and secure your next interview:

Related: What does a Media Buyer do?