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IBM Communications Specialist Resume Examples

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Brenna Goyette
Certified Professional Resume Writer, Career Expert

Published 9 min read

This article provides a comprehensive guide on how to write an effective resume for the position of Communications Specialist at IBM. It covers the key areas of focus including, tailoring your skills and experiences to match the job description, emphasizing on your achievements in communication strategies and campaigns, and showcasing your proficiency in digital platforms and analytics tools. The article also offers tips on how to highlight your ability to collaborate with cross-functional teams, manage projects, and demonstrate leadership. With real-life examples and insights from industry experts, this is a must-read for anyone aiming to make a strong impression with their resume for IBM.

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IBM Communications Specialist Resume Example

Kennie Neemann, Communications Specialist


(581) 032-0315

Boulder, CO

Professional Summary

Motivated Communications Specialist with 1 year of experience in delivering impactful, innovative communication strategies. Adept at content creation, public relations, and digital marketing, with a proven record of improving brand visibility and promoting organizational messages. Proficient in leveraging social media platforms to increase customer engagement. Recognized for exceptional communication, interpersonal skills, and ability to manage multiple tasks in a fast-paced environment.

Work Experience

Senior Communications Specialist at Elevations Credit Union, CO

Apr 2023 - Present

  • Developed and executed an integrated communication strategy that increased member engagement by 35% over a year.
  • Led the rebranding project of Elevations Credit Union, resulting in a 25% increase in brand recognition and a 15% rise in new memberships within the first six months post-launch.
  • Implemented a crisis communication plan during the 2020 pandemic, effectively maintaining 100% internal communication flow and minimizing member concerns.
  • Oversaw the creation of a new website design and content, increasing web traffic by 40% and improving user experience ratings by 30% within the first quarter of its launch.

Communications Specialist I at Denver Public Schools, CO

Sep 2022 - Feb 2023

  • Developed and executed a comprehensive communications strategy that increased parent engagement by 40% within the first year.
  • Managed a successful crisis communication plan during a school emergency, reaching 100% of parents and staff within two hours.
  • Coordinated a district-wide public relations campaign that boosted Denver Public Schools' image and resulted in a 30% increase in enrollment over two years.
  • Implemented a social media strategy that grew the district's online presence by 50%, enhancing communication with students, parents, and the larger community.


Bachelor of Arts in Communications at University of Colorado Boulder, CO

Sep 2018 - May 2022

Relevant Coursework: Public Speaking, Digital Communication, Mass Media, Interpersonal Communication, Journalism, Advertising, Public Relations, Broadcast Journalism, Media Ethics, Social Media Strategy, Visual Communication, Intercultural Communication, Media Law, and Communication Research Methods.


  • Copywriting
  • SEO Optimization
  • Social Media Management
  • Google Analytics
  • Adobe Creative Suite
  • MailChimp Proficiency
  • WordPress Mastery


  • Certified Communication Professional (CCP)
  • Accredited Business Communicator (ABC)

Tips for Writing a Better IBM Communications Specialist Resume

1. Highlight Relevant Experience: The experience section should include all relevant work history as a communications specialist, specifically any experience related to IBM or similar roles in the tech industry.

2. Use Action Verbs: When describing your responsibilities and achievements, use action verbs like "managed", "coordinated", "developed", etc. This makes your resume more engaging and dynamic.

3. Quantify Achievements: Whenever possible, quantify your achievements with numbers or percentages. For example, instead of saying "improved website traffic," say "increased website traffic by 50% over six months."

4. Tailor Your Resume: Tailor your resume to the job description by including keywords and phrases used in the job posting. This shows that you have read the job description carefully and understand what is required.

5. Include Specific Skills: Include specific skills related to the role of a communication specialist such as proficiency in specific software (like IBM Watson), excellent written and verbal communication skills, project management skills, and knowledge of digital marketing strategies.

6. Showcase Your Certifications: If you hold any certifications relevant to the position, such as Certified Communication Professional (CCP) or an IBM certification, make sure to highlight them on your resume.

7. Keep It Concise: A good resume should be concise and easy to read. Avoid unnecessary jargon or overly complex language.

8. Proofread Carefully: Ensure that there are no spelling or grammar errors on your resume; these can give potential employers a negative impression.

9. Add a Strong Objective Statement: Start with a strong objective statement that clearly defines your career goals as they relate to being an IBM Communications Specialist.

10. Highlight Your Education: List any degrees or courses you have completed that are relevant to this role, especially if they involve communications or information technology.

Remember, a well-written resume is key to making a good first impression on potential employers!

Related: Communications Specialist Resume Examples

Key Skills Hiring Managers Look for on IBM Communications Specialist Resumes

Incorporating keywords from the job description when applying for a Communications Specialist role at IBM is crucial due to the company's use of Applicant Tracking Systems (ATS). ATS are software tools used by HR professionals to streamline the hiring process. They automatically filter out applications that do not contain specific keywords from the job description. This means that even if you have all of the required skills and experience, your application could be overlooked if it does not contain these keywords. Therefore, closely reading the job description and tailoring your application and resume accordingly can significantly increase your chances of getting noticed by IBM's hiring team.

When applying for communications specialist positions at IBM, you may encounter a list of common skills and key terms.

Key Skills and Proficiencies
Excellent Written and Verbal CommunicationPublic Speaking
Social Media ManagementContent Creation
CopywritingEditing and Proofreading
Strategic PlanningMedia Relations
Crisis ManagementBranding Expertise
Digital MarketingSEO Knowledge
Graphic Design SkillsProject Management
Event PlanningMarket Research
Interpersonal SkillsPR Campaigns Development
Negotiation SkillsAttention to Detail
Analytical ThinkingTime Management

Related: Communications Specialist Skills: Definition and Examples

Common Action Verbs for IBM Communications Specialist Resumes

Crafting a resume for an IBM Communications Specialist role can be challenging, especially when it comes to choosing the right action verbs. It's not just about listing your experiences and skills; it's also about how you present them. Using the same verbs repetitively can make your resume monotonous and less attention-grabbing, which is why it's crucial to use varied action verbs. These verbs can help illustrate your abilities and accomplishments in a more dynamic way, making you stand out from other candidates. Not only do they add vigor to your resume, but they also provide a clearer picture of your potential contributions to IBM as a Communications Specialist.

To provide you with an advantage in the competitive job market, we have curated a list of impactful action verbs to enhance your resume and secure your next interview:

Action Verbs

Related: What does a Communications Specialist do?

Editorial staff

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Brenna Goyette

Expert Verified

Brenna is a certified professional resume writer, career expert, and the content manager of the ResumeCat team. She has a background in corporate recruiting and human resources and has been writing resumes for over 10 years. Brenna has experience in recruiting for tech, finance, and marketing roles and has a passion for helping people find their dream jobs. She creates expert resources to help job seekers write the best resumes and cover letters, land the job, and succeed in the workplace.

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