What does a Florist do?
Published 3 min read
A florist is a person who sells flowers.
Florist job duties include:
- Arrange flowers in a pleasing manner
- Work with customers to create arrangements that meet their needs and budget
- Prepare arrangements for delivery
- Deliver arrangements to customers
- Maintain cleanliness and organization in the work area
- Keep track of inventory and order supplies as needed
- Participate in regular training to keep up with trends
- Provide excellent customer service
- Upsell products and services to customers
- Cross-sell complementary products
Florist Job Requirements
Most florists have a high school diploma or equivalent, although some have completed postsecondary education in floriculture, horticulture, floral design, or business. Many florists learn through apprenticeships and on-the-job training. Some states require florists to be licensed. Florists must be able to lift and carry heavy buckets of water and flowers and stand for long periods of time. They also must be able to work quickly under pressure.
Florist Skills
- Arranging
- Bouquets
- Boutonnieres
- Centerpieces
- Corsages
- Delivery
- Floral design
- Holidays
- Weddings
- Wreaths
Related: Top Florist Skills: Definition and Examples
How to become a Florist
Becoming a florist is not as difficult as one may think. There are many ways to become a florist, but the most common way is to complete a vocational program at a local community college. Many community colleges offer vocational programs in floral design and horticulture. These programs typically last one or two years and include coursework in flower care, design, and business management. Some programs also require an internship at a local floral shop.
After completing a vocational program, many florists choose to become certified by the American Institute of Floral Designers (AIFD). The AIFD offers a comprehensive exam that tests a florist’s knowledge of design principles, flower care, and business management. To become certified, a florist must first pass an oral exam and then complete a written exam and design exercise.
Many florists start their own businesses after completing a vocational program or becoming certified by the AIFD. Starting your own floral business can be challenging, but it is also very rewarding. To be successful, you will need to be creative, organized, and have good people skills. It is also important to have knowledge of the wholesale flower market and how to purchase flowers at a discount.
Related: Florist Resume Example