How to Write a Copywriter Resume That Gets You The Job
In this post, we’ll help you give your resume that edge it needs with these tips and guidelines for writing a top-notch copywriter resume.
No one wants to write a resume. And yeah, you could make the argument that it’s kind of like writing a letter—you want to capture and maintain your audience’s attention and interest and then you want to say what you need to say. So I guess the thing is that it doesn’t have to be as bad as we think. It doesn’t have to be this daunting task we dread doing at all. You can make it simple, easy, and even enjoyable.
Here are some tips on how to write a copywriter resume that gets you the job!
What is a copywriter?
The term "copywriter" is used to describe someone who writes copy for marketing. If you are a copywriter, you write text that communicates the value of a product or service.
Pick the Ideal Format for your Copywriter Resume
There are a lot of different ways to format a resume. You could write it in a traditional chronological order, highlighting your most recent work experience. You could also be more creative and go with a functional format that highlights skills and qualifications.
It doesn’t matter which format you choose—you should make sure it's the best choice for you! The key is to understand how the company will evaluate your resume and try to make their job easier. It should be clear from your resume what kind of worker you are and the skills you have.
If you're not sure which resume style to use, then check out these examples: Traditional Chronological Resume or Functional/Skills-Based Resume?
Your skills are your best assets
Your skills are the most important thing in your resume. They are what you have to offer a company. So when you're writing your resume, make sure that the content reflects that!
If you're applying to be a copywriter, then your skills should reflect that. You want to list all of the things you're good at in terms of copywriting. Maybe it's headlines, or SEO-friendly content, or headlines for organic search? Whatever it is, list it and give examples of how you've demonstrated your ability to do it well.
This way when employers browse through resumes they will know exactly what they're looking for and if they find it on yours then they'll get excited about hiring you. They'll get excited because they know that's what you can offer them and they won't have to worry about anything not being perfect.
You don't want them to hire you and then feel like they made a mistake because there were some things on your resume that weren't true or accurate so think of this as a way to avoid any confusion or uncertainty with regards to what you can actually do.
The Summary of Qualifications
In this section, you will need to state your key skills and expertise.
The summary of qualifications is a paragraph that succinctly discusses your skills and experience in a way that highlights the most relevant information. It should be about 4-6 sentences long.
This is an opportunity for you to showcase your writing skills and demonstrate your expertise in a concise manner. This section should also include any certifications, special training, or other experiences which make you qualified for the job.
The education section
The first thing to include in your resume is your education. If you went to college, you want to list the degree you received and what major it was in. If you went to graduate school, list any majors or emphasis areas.
When listing your education, don’t just list the school name and degree information. Include where you went to school, when you graduated, where the degree is from, and the degrees you have—including your major if it's not listed above.
The experience section
The next step to writing a copywriting resume is to create the experience section.
You’ll want to highlight your education, any internships, and any other relevant experience you have.
- Write about your education: When writing about your education, make sure you include the school you attended, your major(s), and the degree(s) that you hold. You also want to include any relevant courses or certificates that are pertinent.
- Write about internships: If you have had internships at any point in time, be sure to include them in this section of your resume. Include the employer's name, the position title, what type of work it was (i.e., marketing), and for how long you were there.
- Write about other relevant experience: If you have had other experiences that are pertinent but don't fit into either of those two categories, be sure to add them here as well! This includes volunteer work with relevant organizations and clubs where you learned skills relevant to the field."
The achievements section
If there's one thing that employers know, it's that they want to see what you've done—the achievements that describe your successes. Your accomplishments are a great way to tell a story about what you can do for the company and how you'll be a valuable asset on their team.
The more experience and achievements you have, the more impressive your resume will appear. But don't just list your work experience without adding the context of why these things made you great at what you do—we're talking about tailoring this section of your resume to match the job description!
How to Write Resume Objective or Resume Summary for Copywriter
If you're looking for a copywriter position, the first thing you need to do is include your resume objective or resume summary.
Your resume objective or resume summary will act as the first impression of your work—you want to make sure it's compelling and captures your audience's attention.
The more specific you can be about what you're looking for, the better. Include what type of company you're looking for (e.g., digital agency), which department, and what type of work (e.g., writing blog posts). You can also mention that you're open to freelance opportunities if they're available in the area.
Don't Forget your Cover Letter as Copywriter
First off, you’ve got to write a cover letter for your copywriter resume if you want any chance of getting the job. Your cover letter is going to do a lot of heavy lifting for you so you want it to be as good as possible.
In your cover letter, you should talk about how your skills and experience make you a great fit for the position. What makes you different? How will your unique skill set impact the company's bottom-line?
You need to show that not only do you have the skills, but that those skills are going to help them out in a big way. You'll be giving them something they don't have without asking for anything in return.
You can also include some specific examples from previous jobs where those skills helped their company grow or save money at the very least. It may seem like a good idea to show off what they can expect from working with you—but don't go overboard on this one. You want it short and sweet, just enough to show that yes, they're getting someone who's qualified and ready to take on this new role!
A resume can be a complicated thing. It's hard enough to summarize your skills and experience, but then there's the issue of how to present it all—it's a lot to think about! So, how do you write a copywriter resume?
First, you want to make sure your resume aligns with the position for which you're applying. Be professional and include necessary information.
Second, use action-oriented verbs that describe what you've done in the past as opposed to just stating facts. This way, it's easier for employers to see exactly what you have or haven't done in your work history.
Third, stay away from using words like "responsible" or "successfully." These are phrases that just sound generic and don't say anything about who you are or what your skills are. Instead, be more specific when it comes to accomplishments so employers can get an idea of what they're getting if they hire you.